- Realme wants to beat Xiaomi, and for this, it will repeat its strategy targeting the ‘Internet of Things’ and 5G in this coming year 2021… And also, they already teach us their new top-of-the-range smartphone!
- The best realme phones of 2021
- This is realme, the brand that wants to succeed Xiaomi
It has probably really been the most successful brand of 2020, or at least, if it were not true, we can give the Chinese firm the medal of having been the manufacturer that has sold 50 million smartphones faster in the history of the mobile industry, snatching the curious record from Samsung that had registered it in just 10 weeks.
And all this based on the conviction that surpassing Xiaomi is possible, something complicated but that is easier if you trace the strategy to them, something that he has really been doing masterfully in recent months to show us now his 2021 roadmap, with more of the same following in the footsteps of the giant Xiaomi as published by the GizmoChina colleagues a few hours ago.
The information is also not unimportant, as it comes directly from the keyboard of Li Bingzhong, founder and CEO of realme, who has shared an open letter on Weibo confirming the good news regarding their enormous growth globally, placing them in the seventh position in mobile sales in 2020.
They say from realme that they already operate in up to 61 markets around the planet, with India as its maximum exponent in delivery figures (fourth in market share) and in fact, according to Counterpoint consultants, already making ‘top 5’ in 12 markets globally such as the Philippines, where realme ranks first.
Not only has Li Bingzhong boasted about the health of his company, but he has also taken the opportunity to announce to realme fans that the company wants to follow in Xiaomi’s footsteps by focusing on the AIoT market, or what is the same, they will launch their own ranges of Artificial Intelligence devices targeting the Internet of Things, from wearables to connected home devices and much more.
5G technology will also be key in the development of realme next year, with the aim of democratizing it and taking it to more markets and all pockets, being even pioneers in experiencing 5G in some markets.
Are you future ready?
RT if you are Xcited. #XisTheFuture pic.twitter.com/hg7be8A8yy
— Madhav Sheth (@MadhavSheth1) January 18, 2021
realme also prepares stores, and already shows us its next ‘flagship’
From GSMArena they delved a little more, reporting on the first flagship stores that will arrive this year in China, with the intention of opening thousands of stores around the globe following, once again, strategies similar to those of Xiaomi.
And finally, as the company had already anticipated us with the announcement of the ‘Race’, the new top of the range of realme with Qualcomm Snapdragon 888 chipset will be released soon, which we should see very soon and that one of those responsible for the Chinese firm has already shown us on Twitter as a ‘teaser’
In fact, we are not talking about the realme Race, which should launch a new range, but about mobile for an X series that according to Madhav FutureX “is the future” and that will come to excite us.
We will have to be attentive to everything that moves around realme, because apparently many are the fronts in the manufacturer that most encouraged us in the 2020 course and that, it looks like, will also encourage us this new year 2021… What are you waiting for from the Chinese manufacturer?