The entrepreneurship of a digital marketing agency It leads us to think about what resources are necessary, to understand how to develop a strategy that guarantees the growth of these businesses.
The digital marketing industry has projected investments of all kinds. In an estimate made by Statista, the platform warned that the market will reach 515 billion dollars worldwide during 2022, only in the online advertising segment.
Given these projections, the potential of starting a business is confirmed and, most importantly, the capacity of an agency but with a clear objective.
In A Guide To Digital Marketing Agencies: How To Start A Digital Marketing Agency From Scratch: Digital Marketing Strategy, Mathew Sweatt It proposes how to undertake in the industry and, most importantly, to make the business idea scale before the potential that this industry patents, which increasingly calls for new players, but not all of them have the bases and the strategy to advance their proposal. of business.