Within hours of the draw for the group stage of the Qatar World Cup, FIFA released “Hayya Hayya”, the first of a series of three songs that will be the official ones.
He did it with a call to optimism, joy, party and unity, said the organizing entity.
The theme song is performed by American singer of Latin origin Trinidad Cardona, by Nigerian born in the United States David Adedeji Adeleke (renamed Davido) and Aisha (born in Doha, Qatar).
“You know it’s better together”, says the chorus in Hayya Hayya, while the rest of the lyrics invite you to play and dance, to go to the stadium and to the clubs.
As usual in this kind of songs, the message is one of hope: “I promise you that everything will turn out fine,” he says.
According to FIFA Marketing Director Kay Madati, Hayya Hayya “is the meeting of the voices of America, Africa and the Middle East” and is the symbol of “how music and sport can unite the world”.
The song was written by Trinidad Cardona. He mixes sounds from the East with a bit of R&B and reggae.
Although the sounds are different, the name (Hayya Hayya) did not go unnoticed by Internet users, who accuse her from the title of being a copy of Waka Waka, the song that became popular in 2010, at the World Cup in South Africa. performed by Shakira.
“And from the creators of ‘Waka, Waka’ comes ‘Hayya, Hayya’, the official song of the Qatar 2022 World Cup,” some say in a mocking tone.
“It’s not the Waka, Waka…, it’s the Qatar World Cup song: Hayya Hayya,” says another on Twitter.
Criticisms also point to the song. “Hayya Hayya” is the song of the 2022 Qatar World Cup. Zero soccer player. For a cultural expo, it’s good. It didn’t do anything for me. It is neither catchy nor does anything related to football move you. Far, very far from “Un state italiano” from Italia 90 and “Waka Waka” from South Africa 2010.
[noticia en actualización]