Within digital marketing, more and more complete tasks are being defined that help to make the most of this area.
Undoubtedly there are points to consider, which warn us of the value in digital marketing that is in the market.
There are more and more elements in it, which serve to understand the strategic value that exists in a digital campaign.
On digital marketing More and more elements have been defined from which the value of an updated strategy sensitive to the reality of the market has been revealed.
From this perspective, a tremendously important aspect to observe is the one that has to do with the way in which companies and services stand out to the consumer and to do so it becomes essential to understand the capacity of a brand or department, to transcend the market.
To achieve this growth, it is also extremely important to define a scheme, where it is possible to define the direction of a strategy and check its effectiveness.
All the answers to your questions about how you perform your digital strategy can be found in the Diploma Digital Analytics that begins this October 28, where you will learn over 9 weeks, the skills to identify the crucial elements in your digital strategy and know the path you follow, when communicating through platforms such as social networks.
Within this Diploma you will find tools and platforms through which you can better understand digital insights, becoming a good data narrator to be able to understand them, make decisions and optimize your results.
Among the objectives of the program are:
Optimization and adjustment of your digital marketing strategy.
Answer questions about How to make better advertising decisions based on data analysis?
Improve your budget performance to exceed your campaign goals
TEMARY
MODULE 1
WHAT WE SHOULD MEASURE IN A DIGITAL MARKETING STRATEGY
MODULE 2
MEASUREMENT ON WEBSITE
MODULE 3
MEASUREMENT IN GOOGLE ADS CAMPAIGNS
MODULE 4
MEASUREMENT ON SOCIAL NETWORKS FACEBOOK & INSTAGRAM
MODULE 5
MEASUREMENT ON OTHER LINKEDIN & YOUTUBE CHANNELS
MODULE 6
MEASUREMENT IN E-COMMERCE
Now read: