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Accused of uploading photos labeled “sexy” or “provocative” to her personal Instagram account, a teacher was fired after school authorities came across the profile.
According to the report Digital 2022: Global digital overviewInstagram is one of the most used social networks on the planet, hosting a community of 1.4 billion users, placing it, however, below TikTok, its main rival, which already has some 1.7 billion followers.
In recent years, the battle between TikTok and Instagram, two short video platforms, has intensified a bit in a market that, from the outset, is already considered one of the most complex in the so-called era of digitization.
To date, the situation of the Meta social network is not the best, since the ByteDance platform has even established itself as the most downloaded mobile application so far in 2022, according to what the study reveals Q2 2022: Store Intelligence Data Digestperformed by the Sensor Tower application analytics platform.
For its part, Instagram, according to what the Sensor Tower ranking indicates, is in second position, which speaks of the great popularity that TikTok has been gaining, especially since the arrival of the pandemic, an emergency that led to a increase in the use of these types of platforms.
Now, in terms of marketing digital, it cannot be denied that both are spaces of great benefit to brands, mainly at a time when content creators are gaining ground and positioning themselves as a strategy to monopolize audiences.
In this context, a recent report by The State of Influencer Marketing 2021reveals that Instagram and TikTok were the social networks where influencers generated higher income.
Teacher fired for uploading “sexy” photos to Instagram
Things do not always go well when it comes to sharing content through social networks, as it happens with a teacher who goes by the name of Yeimmy Ilias Isaza.
According to what has been revealed, the teacher in question, who has a community of 390 thousand followers, shared photos on her Instagram profile and, because of this, was fired. And it is that, these photos were described as “sexy” by the school authorities.
Through local media, it was announced that “according to the university, the image that Yeimmy projected ‘was not consistent’ with the one given by the educational institution”, words that echoed in the digital community, which now seeks justice for the teacher.
We live in an era dominated by what happens on social networks, there is no doubt about that. In this sense, one of the main uses of this type of platform is the fact that it is a space to share the daily lives of users.
Of course, over the years, the emergence of platforms more specialized in specific content has been of great help to those Internet users who wish to dedicate themselves to the profession of content creator.
In the end, what is clear is that social networks play an important role in people’s daily lives, which is why users are constantly being called upon to be more careful with the content they share.