The figures on Microsoft’s financial results reveal the failure of its Surface products in the face of the highly competitive Apple iPad.
Microsoft recently revealed its fiscal results for the first quarter of 2022. The company ends its particular period of the first quarter of 2022 on September 30, 2021. Right after launching its Surface products.
Interestingly, Microsoft’s figures have not been very good in the tablet sector. From Apple Insider confirm that the income balance reveals that sales of Surface products have fallen by 17% while, on the other hand, iPad sales continue to skyrocket to such an extent that they double the sales of Samsung tablets.
Microsoft’s losing streak may be due to the company launching its products Surface Laptop Studio, Surface Pro 8, and Surface Duo 2 in mid-September, without the possibility that they could compete with the latest iPad models. A strategy that perhaps was sought by Microsoft’s own leaders or that, on the contrary, was due to delays due to the complicated international health situation.
Surface tablet sales data
Despite the 17% drop in sales of Surface products, Microsoft reported that the company’s revenue has increased 22% over the same period last year.
Microsoft has won $ 45.3 billion in this quarter and only Microsoft Cloud services generated 20,700 million dollars.
“Surface revenue was down 17% and 19% […] we expect revenue to drop in individual digits and we will continue to work with the supply chain particularly on our premium devices. “
For the next quarter, from Microsoft they have anticipated that they expect that Surface products will be affected by the lack of supplies of components. The same will happen with their Xbox Series X and S game consoles. What do you think about this news?
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