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A son giving his mother all kinds of details, products or experiences is an extremely challenging moment due to the products to choose from and the risk of falling into stereotypes that should be avoided.
A mom received the gift from his sonit was a blender Y what could end up as the worst sin in stereotypes, which was also documented for social networks, became the best gift for being a Ninja and most importantly, by the purchase intention and empathy with the brand that the mother of the consumer already had.
@dariencortazar adds more than 150 thousand reproductions in a testimony that is not wasted on TikTok, where he shows that the purchase intention and brand empathy are the best indicators to follow, when you have to give your mother a gift.
The son shows that he was right to give a Ninja blender to his mom as a gift, because the brand was the difference to give any other detail or product in this category but from another brand.
@dariencortazar I never thought a blender would make her so happy🥺 #mother #mothers #mother #I love you mama #blender ♬ original sound – Darien Cortazar
Conquer the biggest consumer: your mom
Conquer the taste of mom that every house has is a challenge that seems not to be won for many families, however, what is really interesting in this intention is the opportunity to discover details, from which it is possible to understand what matters to a consumer when receiving a proposal of gift.
Purchases motivated by the act of giving have even given way to experiences that have become anecdotal and not only that, interested in being able to achieve better attention to the consumer. Under this logic, it becomes clear to be able to understand what motives a consumer has, since therein lies the success of a gift with a well-chosen product or service.
Buy gifts, where
Buying gifts has become definitive in the market and has established a very important resource, which is to understand how to establish better concepts in the market.
Given these tasks, an interesting habit has been determined in the consumer, understanding what is worth when looking for an experiencethis has led to experiencing various activities such as recommendations based on Google searches or preferences made according to the type of content that is reproduced on social networks, where it has even become viral to create videos where female couples are recorded, when they perform searches related to engagement rings on their partners’ devices, so that they constantly receive advertising or content recommendations related to it.
May 10
The celebration of Mother’s Day and commemorating it have become for many an opportunity to create seasonal categories and strategies, which undoubtedly prove the market’s ability to be stimulated by this type of date, which has led brands such as Pandora to create extremely expensive accessories and thus verify the scope that brands have to achieve an impact on consumption.
Given this transcendence, a challenge is defined and it is what the market is doing to achieve activities that today have marked marketing such as last minute purchases or the popularity of certain products such as flowers.
The Mexican market and its purchasing decisions
The Mexican market is one of the most studied in the world, due to the peculiarities of what has been done and that have led today to understand what matters in consumption.
Given this transcendence, a unique challenge is met and that is to reach decisions that today respond to increasingly scalable activities in the market and not only that, imitable because they define unique trends.