For the second consecutive year, the token fan engagement and rewards platform, Socios.com, announced that it will be the new official sponsor of the awards “Ballon d’Or 2022”
The event that is considered the main individual recognition ceremony in football and the mainstay of the world game for 66 years, will take place this year at the Théâtre du Châtelet in Paris on October 17.
The Ballon d’Or Awards 2022 will also feature stars from the world game, who currently play for Socios.com in associated clubs.
According to the official press release, this partnership gives Socios.com valuable brand exposure at one of the most prestigious events on the international soccer calendar.
“Partners. com, is committed to using this partnership to highlight the benefits of its platform globally.”
The ceremony will be transformed into a video and shared on the Ballon d’Or’s social networks, which will guarantee greater exposure worldwide. Also, They explain that they will send a “internationally prominent influencer” to share the event on social networks.
In the 2022 edition of the Ballon d’Or awards, the winners will also receive an award in NFT format.
Likewise, Socios.com, as a reward and participation for the holders of Fan Tokens built on the Chiliz (CHZ) blockchain, will invite a fan along with a companion to sit next to the best soccer players during the awards.
In addition, it will give away VIP tickets to the event for those fans who have Fan Tokens, with which they will have access to receptions before and after the ceremony.
Alexandre Dreyfus, CEO of Socios.com, said: “We are delighted to partner with the Ballon d’Or once again, giving us the opportunity to promote our brand at football’s most prestigious annual event.”further adding that
“Socios.com is already enjoyed by millions of fans and exposure on this scale allows us to introduce our thriving rewards and engagement community to many millions more.”
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