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The latest findings from the Tennis Industry Association (TIA) reveal that the key categories of the tennis industry have shown a significant increase in the first six months of 2022.
Serena Williams’ last Grand Slam victory came at the Australian Open in 2017, where she was two months pregnant with her daughter Olympia.
Her retirement announcement comes a day after the 40-year-old won her first singles match in 430 days.
Serena Williams the 23-time tennis champion of Grand Slam and one of the most iconic figures in modern sport, is planning his retirement.
In his cover story on fashion on Tuesday, Williams announced that he planned to leave the tennis after participating in the US Open in New York later this summer. Though she doesn’t call it a “withdrawal” of tennis, he is focusing on his family and other business ventures.
Williams’ business
The tennis player has stated in several interviews that she considers herself a saver. Despite this, he has decided to venture into various business projects to generate new sources of income. In 2014, the Michigan native created Serena Ventures, an equity firm that has fueled more than 30 startups including in Silicon Valley, including brands like Billie, The Wing, Lola and Daily Harvest. According to Essentially Sports 60 percent of the companies Serena has invested in are women and minority-led startups.
He has also been interested in the trade of clothes over the internet . In 2018, created her own brand called ‘S by Serena’ and is a member of the board of directors of poshmark, a company that is dedicated to trading second-hand clothes.
On the other hand, as far as tennis is concerned, Serena has accumulated seven Australian Open titles since 2003 (the last one in 2017) and is the Grand Slam that she has won the most times along with Wimbledon; in 23 years competing in these majors, she has won 23 titles and has already surpassed Steffi Graff (22) as the most winner in the Open era.
tennis industry
The latest findings of Tennis Industry Association (TIA) reveal that the key categories of the tennis industry have shown a significant increase in the first six months of 2022.
This news follows a report by the Physical Activity Council (PAC) earlier this year detailing increased participation in the tennis across the country in 2021, continuing a positive growth trend for grassroots tennis in the US. USA
Nearly 3 million of them were new players (2.96 million), a 44 percent increase from new players in 2020.
“Tennis saw a significant increase in participation as people turned to our sport as a safe way to stay active and healthy during the pandemic,” said Mike Dowse, USTA Executive Director and CEO.
“These most recent figures show that the sport continues to experience growth, and we now have an opportunity to capitalize on this momentum, keeping those who have only recently started playing the sport and bringing new players onto the pitch.”
In this context, Serena established that she will retire from tennis after participating in the US Open due because he has personal and family projects that he prefers to focus on, so the news has caused a great stir among sports enthusiasts.
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He stated on his retirement that:
“I have never liked the word retirement,” he wrote for Vogue. “It doesn’t seem like a modern word to me. I’ve been thinking of this as a transition, but I want to be sensitive about how I use that word, which means something very specific and important to a community of people. Perhaps the best word to describe what I’m doing is evolution. I am here to tell you that I am moving away from tennis, towards other things that are important to me. A few years ago she quietly started Serena Ventures, a venture capital firm. Shortly after that, I started a family. I want to grow that family.”
The last victory of Williams in a Grand Slam occurred in the Australian Open in 2017, where she was two months pregnant with her daughter Olympia. She says that she and her husband Alexis Ohanian, co-founder of Reddit, have been trying to have another baby.
Serena’s retirement follows that of Ashleigh Barty, who shocked the world of the sport of tennis. A few months ago, the Australian announced her decision to hang up her racket at the age of 25 due to physical and mental exhaustion.
However, in the case of Serena, she has made a name for herself through her intensity and determination, and is as well known as LeBron James and Michael Jordan, so the popularity she brought to tennis with her figure is undeniable. After the announcement of his fall, there is nothing left to do but wait for the impact of his absence in the industry.
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