swagbucks He came up with the reasons why consumers bought luxury products.
What rolls-royce, LVMH has registered an increase in sales in full inflation.
One aspect that characterizes luxury cars is their customization.
The luxury market does not disappoint and is now rolls royce the brand that claims to have sales that have not decreased despite the inflation that has impacted the market.
This leads us to observe the consumer trends in luxury and in the document of swagbucks It is detailed that this is due to the fact that 16 percent feel confident and proud when purchasing such products, while 47 percent said they did so because they are products that improve quality.
luxury cars in inflation
rolls royce reported a record in sales of 8 percent more than those registered in 2021, which meant 6,021 more cars delivered.
It has not only sold more cars, but also at a higher cost when selling them from 500,000 to 534,000 dollars, due to the customization that the vehicle is asking for, because let’s remember it has various accessories that can be added as well as design elements that can added to customize these vehicles.
Torsten Muller-Otvos, CEO of the luxury automaker, assured that they have not seen a contraction in sales, nor have they registered a negative impact.
Given these statements, it is clear the positive profit margin that Rolls-Royce has benefited from in a trend that frames the luxury car market on top of an inflation that seems increasingly challenging.
One of the sales strategies of rolls is that it has opened showrooms under the name of Oficinas Privadas, in a strategy similar to that of Maserati, a line of luxury cars that organizes virtual sessions with clients who are not close to the dealerships in order to place orders for high-priced cars.
Rolls-Royce’s sales force is in the United States, where 33 percent of its sales were concentrated, while in China, the second market that most demanded these vehicles, 25 percent of the demand for its products was concentrated. sales.
Of the models that are attracting attention are the cullinanwhich is the SUV of the famous line of luxury cars, the Ghost and the Phantom.
A video that proves how important the United States market is for rolls royce is titled “MY NEW rolls-royce OF 400 thousand dollars | El Mundo de Camila” and was located by the youtuber Camila Guiribitey with residence in Miami, Florida.
In her video, which has more than 200,000 views, the youtuber He demonstrates everything that makes up his exclusive truck, both in terms of design and comfort elements.
The extraordinary case of sales de Rolls-Royce In the midst of inflation and after a health contingency that impacted the world, there are testimonies from luxury groups such as LVMH, when in its report for the second quarter of 2022 it assured that its income grew by 19 percent.
Luxury and high costs continue to stand out in full inflation and given the nature of this economic phenomenon, the consumer’s decision continues to bet on high-cost products.
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