Great news for the entire League of Legends player community is that PUMA, once again, joins efforts in collaboration with Riot Games’ Latin American League (LLA), bringing all esports fans, players and viewers , the new “United We Play” clothing line, which will flood the streets of the city to show off the best style on and off Summoner’s Rift in Mexico, Chile and Peru.
Something that seems quite curious to us is that this new collection is not only designed for pro players, but also for esports lovers, who show their passion and support for their favorite teams and players every season.
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Unlike the previous installment, this new collection has a more urban and casual style, but maintains the liveliness that characterizes the community that lives League of Legends and the LLA for what it is: More than a game. Regarding this new collaboration, Vicente Palomer, category leader at PUMA for the region commented:
“Last year we were really satisfied with our first installment, because immersing ourselves in the world of esports represented a great challenge, mainly due to the standards to be met for both players and the Latin gamer community. PUMA wants to maintain its commitment to this incredible community by delivering a product that meets their needs and everything that gaming represents. Belonging to the world of esports makes us proud, and it fills us with joy to bring new collections for all those who are passionate about this sport in LATAM”.
On the other hand, Daniel Morales, director of Strategic Alliances at Riot Games LATAM, mentioned: “At LoL esports LATAM we are very proud to have the collaboration of PUMA for another year, the results of this alliance have allowed us to see that the passion of our region is stronger than ever. We can’t wait for them to get their hands on this collection.”
This new collection will be available from Saturday, July 23, in Mexico at https://mx.puma.com/, for Peru and Chile it will be during the next few weeks, and will be available at the PUMA Jockey Plaza store and at https://cl.puma.com/ respectively.
In addition, there will be surprise promotional codes and many dynamics with the League, such as an illustration championship, collaborations with pro players and ambassadors (influencers and casters), and much more. So stay tuned because this season is going to be legendary.
It doesn’t matter if yours are hoodies, t-shirts or a good accessory to complement your outfit: PUMA has what you need to enhance your lifestyle with comfort and convenience while enjoying emotional games, so don’t stay! without yours!