- Gif Games and Talao have teamed up to provide a better experience for players of the Tezotopia metaverse, a Web3 real-time strategy game platform.
- With Talao’s Passport3 technology, Tezotopia players will be able to share their avatar identities or their data, fully respecting player privacy.
Gif Games, the creator of Tezotopia, a Web3 real-time strategy game platform, Y Talao, a platform that provides identity solutions for Web3, have partnered looking to provide a better experience for players in this metaverse.
Through a statement, the firms indicated that with their association not only they will seek to improve the experience of players in this world, they will also provide brands with unique features to interact with players, without neglecting the need to protect full control of identities, all thanks to Talao’s Passport3 and Grow3 technologies.
“Tezotopia is a brand new game built for Web3. The future of gaming is in the blockchain, and we are at the forefront. To maximize the user experience, we have built a versatile digital identity for players, fully actionable for brands, but without sacrificing player privacy. This is our ambition with the Talao team,” said Joab Garza, founder of Tezotopia.
Total privacy as a technological innovation
One of the attractions offered Talao’s Passport3 technology for Tezotopia players is the possibility of sharing the identity of avatars or data, with the guarantee that the privacy of each player is fully respected. For example, without disclosing their details, they will be able to prove that they are students, VIPs, existing customers such as owners or warlords, and players over 18 years of age.
Similarly, in the Tezotopia space, each participant has the ability to decide when, with whom and under what conditions they wish to share the elements that make up their digital identity with other players present. Likewise, they will be able to benefit from the vouchers or advantages provided by the brands of which they are clients, without revealing their identity.
The most experienced players can take advantage of the experience they have by venturing into the game and earn income, for example, when creating your own land, or when fighting battles against other players, and other benefits in various Web3 applications.
Grow3 technology unites brands with players
Through Web3 technology, brands have been able to personalize the browsing experience individually or as a group, continuing to dazzle the world and win more fans with new ways to enjoy online gaming.
At Tezotopia, with Talao’s Grow3 technology, brands will be able to recruit more gamers and develop specific acquisition or loyalty programs, guaranteeing respect for the privacy of all players. They will also have the ability to generate traffic in the physical world from marketing campaigns originating in the metaverse, without revealing personal data.
“Web3 applications give users control over their data, but do not allow platforms to access their customer information. In this context, brands will not be able to take advantage of their traditional acquisition or retention tools, such as ads, coupons or loyalty cards. Our technologies, deployed in the Tezotopia metaverse, will allow you to get the most out of these tools“, declared the director of operations of Talao, Thierry Thevenet
Creation of Tezotopia
According to research conducted by charlotte marange titled, “Marketing for Blockchain Games: Tezotopia Case Study” (Marketing for blockchain games: Tezotopia, case study) Tezotopia is a real-time strategy game platform developed on the Tezos network in which players can create their own land and battle game (RTS).
“Tezotopia is a completely new game created for Web3; the future of gaming is in blockchain technology and we are at the forefront. Allowing players to create an entire universe and wage war against each other is what brings the metaverse to life.”, declared Joab, founder of Tezotopia.
For its launch the firm combined the skills of its marketing and web design teams to create something very special for Tezotopia: an integrated website, video and marketing campaign.
“ Blockchain games are still quite new. So, Tezotopia needed some awesome trailers and explanations to get the audience excited about the upcoming release of the Battle platform and educate players who are new to crypto gaming.”, Joab pointed out.
Definitely, the crypto gaming market also known as “Play-to-Earn” is growing exponentially, both in number of fans or followers, and in the possibilities of new experiences for those who want to explore it through varied and eye-catching three-dimensional spaces, and enjoy it while playing, socializing, and even working and generating an economy that continually reinvents itself.
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