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A study of CableTV.com reveals what the audience is willing to see live news.
As it happened in full broadcast of CHV Noticias, chains like Russian TV They have also had incidents with animals in full live broadcast.
inside the studio “Morning Consult & Hollywood Reporter National Tracking Poll #2202053” the profile of the audience that watches cable news is revealed.
A parakeet that theft the air pod still journalist became the protagonist of the CHV Noticias broadcast, appearing on Chilean televisions, where the news channel operates, and on social networks, where the medium has taken the opportunity to show the story, which occurred when the communicator spoke about robberies in that country and live .
This anecdote is an important precedent of how traditional media take advantage of social networks, to achieve greater dissemination of their content and what is important in it, to attract the attention of audiences to solidify themselves in a segment widely demanded by audiences. .
The news is so important that in a study who carried out CableTV.comthe firm found that 9 percent of those surveyed paid for a cable TV service simply to watch live news.
Within the study, the reasons for having cable television were as follows: Watch live sports, 19.5 percent; live entertainment events such as award shows, 11.66 percent; Internet service is too slow for streaming services, 10.09 percent, and for live news, 9.53 percent.
The expertise of a parakeet
“Unusual parrot robbery of a live journalist” cites the message with which CHV Noticias spread the news of how a bird appeared out of nowhere and landed on the shoulder of a reporter from said Chilean channel, while he was giving information.
“An unusual situation experienced by a journalist from the CHV Noticias team, while making a report on the ground, the little parrot ‘stole’ the reporter’s hearing aid, starring in a particular television moment,” explained the television station’s account.
Without the journalist being able to act, to maintain his composure before the camera that transmitted his message, the parakeet out of nowhere took a air pod of the man and flew away with him, leaving the communicator without his work team.
@chv_news An unusual situation experienced by a journalist from the CHV News team, while making a report on the ground, the little parrot “stole” the reporter’s hearing aid, starring in a particular television moment. #chvnews #parrot #Stole #Chile #unusual ♬ original sound – chv_news
The news adds more than 600 thousand reproductions in TikTokwhere the video of the assault is shown, where the testimony of a specialist was even added who assures, the bird could have been a domesticated parakeet and now in freedom, it has that confidence with humans to even perch on their shoulders.
This appearance of animals unexpectedly has already had its viral trends in networks, when we learned of the incident that occurred with the journalist Nadezhda Serezhkinawho in full live broadcast was visited by a dog, who tried to play with his microphone, for which he immediately caught the attention of the camera.
The audacity of journalists who face unexpected moments in live broadcasts makes them responsible for broadcasts that seek to transcend before the consumer due to clear trends such as the preference of audiences for news content in traditional media.