Television is one of the most popular means of communication in Mexico, it is estimated that more than 90 percent of the population has a television at home, according to Statista Research Department.
At least 16 percent of Mexicans only have analog televisions.
Fans marked October 4 as World RBD Day, placing the Mexican telenovela as a Twitter trend.
The Mexican telenovela Rebelde marked an entire generation in the 2000s, and for this reason, fans of the telenovela marked October 4 as World RBD Day. In this regard, the official Twitter account published the following:
Happy to celebrate 18 years! 🎉 Thank you to our fans for all your love. ❤️ Tell us, how do you celebrate the #RBDAY? 👇 pic.twitter.com/oDHCpowiMt
– Official RBD (@RBD_oficial) October 4, 2022
Because of what various Twitter users have spoken about the group’s trajectory and remembering the almost 20 years that have passed since the creation of the soap opera:
The mail that we are waiting for so much has arrived, almost 20 years now 😭😭😭😭❤️❤️❤️ stop the time @RBD_oficial #WorldRBDDay pic.twitter.com/YSwR062Brv
— Rebel (@rbd_magia_) October 4, 2022
What we live together and what we build together is never forgotten, never, never. ❤♾ #WorldRBDDay pic.twitter.com/iiM6UBoAaN
— Lucas (@lucasportilla) October 4, 2022
#WorldRBDDay 18 years ago we met Diego and Roberta. A couple that made us love their fights, their reconciliations. And his way of loving himself. pic.twitter.com/cncHkzF1H0
– Aura Rocio Hernandez Meza (@MissBlackstairs) October 4, 2022
18 years beating with a rebellious heart❤️🥺
Happy 18 years rebel generation🎉
“RBD will exist until
the last rebellious heart stops beating” ❤️#WorldRBDDay #RBD#REBELpic.twitter.com/EQSQ1Z7ID1– Blue Moon 🇲🇽 (@Mikrokosmoazul) October 4, 2022
This telenovela monopolized the generation millennials with its plot and catchy songs, for which they did a series of concerts in Latin America, the United States and Spain.
Television industry in Mexico
According to Statista Research Department, television is one of the most popular media among the population, where 90 percent of Mexican households have access to open television. Secondly, at least 16 percent of people still have analog televisions.
Televisa, the most popular broadcast network in the country, has a long history of creating television content such as soap operas, comedy problems, news programs and shows. During 2020 and 2021, It was the most tuned-in channel in the country, where the telenovela ‘La Desalmada’ ranked first in views with a number of 5 thousand 390 viewers.
Content renewal
At the beginning of 2022, Netflix released a new version of the soap opera in series format and caused a lot of controversy among fans and viewers who enjoyed it on the streaming platform. streaming.
The launch of this new version of the telenovela increased the conversation in the Web, as we made known to you in Merca2.0, a case that had already happened when the actor Enrique Rocha passed away in November 2021.
The adaptation of the telenovela with new characters in a current context allowed us to see how the company streaming sought to create a new bond with the centennials from a story that was popular over 15 years ago.
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