Popular figure in the realm of rap and music in general, The Notorious B.I.G. will be honored by Nike with an auction of 23 sneakers Air jordan 13. It’s part of the #JordanYear celebrations, playing with 2023 and the classic number of Michael Jordan.
Christopher George Latore Wallace, also known as The Notorious BIG, Biggie Smalls, or Biggie, shot to death in Los Angeles in 1997, when he was at the peak of his career. It is said that he was in revenge for the murder of his rival, Tupac Shakur, six months earlier in Las Vegas.
Both deaths made the two rappers legends.
Nike will target Biggie with its auction, which ends on February 3. But what is the event about? And how are the shoes up for bid?
This is the Air Jordan 13 in tribute to The Notorious BIG
Nike partnered with the Christopher Wallace Memorial Foundation for the event, where 23 pairs of the Air Jordan 13 The Notorious BIG will be sold to the highest bidders
“This Air Jordan 13 model has been reinterpreted to celebrate the legacy of The Notorious BIG, someone who reached for the stars, had the wildest dreams, with the work ethic to back it up.” These are the words of Reggie Saunders, vice president of entertainment marketing for Jordan Brand, quoted by Sneaker News.
The shoes have a classic pattern of red and black, following the characteristic colors of the Chicago Bulls, but they stand out for having the rapper’s silhouette on the tongue.
The model also has two signature Biggie phrases: “It was all a dream” and “If you don’t know, now I know”, from the 1994 hit Juicy.
The auction house is Sotheby’s, with offers from a dollar. It is estimated that the shoes can fetch between $2,300 and $5,200.
Proceeds from the association will benefit the Christopher Wallace Memorial Foundation, which aims “to empower inner city youth with educational learning tools, sponsorships, grants and programs and community-based mentoring campaigns.”
The motto of the foundation: “Think big, books instead of weapons.”