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Mexico and Chile are the countries that generate the most economic spillover in Latin America within the celebrations of February 14.
The conversation generated in networks has become extremely essential for the modern consumer.
It is estimated that on average each Mexican spends 42 dollars on average, only on gifts to celebrate the day of love and friendship.
The celebrations of Valentine’s Day or Valentine’s Day is a festivity that marks the beginning of the great dates in the calendar, signaling the end of the holiday season and the January slope, by various countries such as Mexico Chile, this celebration marks the beginning of a considerable economic reactivation, because according to data provided by Satitsta, on average each Mexican spends approximately 868 pesos on gifts for these dates, in addition to this economic spill, it is estimated that at least 86 percent of the people in Mexico celebrate this holiday, which is why brands seek to join the digital conversation by promoting the holiday and encouraging consumption, an example of this is the tweet launched by the Netflix CM, which indicates an indirect very direct, to lovers; However, this activation I do not generate the expected resultsince Internet users took the situation ironically, showing how funny the conversation on networks is sometimes.
For many countries, the Valentine’s Day party is synonymous with romance and friendship, an example of this is the growing number of Latin Americans who celebrate this date, with Mexico being the main one, since it registered that just over 80 percent of its population celebrates said party. and who is followed by Chileans, registering 75 percent.
Netflix’s CM throws indirect to lovers
The Netflix streaming content platform continues to be the most popular among consumers today, since it is estimated that worldwide and during the last quarter of 2020, the platform had at least 139 million subscribers, which is why that within the popular conversation I know I generate a kind of “joke” among the community in networks, which use the invitation of “let’s go watch Netflix” as a suggestive invitationa situation that the CM of the streaming platform sought to take advantage of from the official Netflix account, causing a complicated conversation, due to the irony with which users took the initiative.
Who to watch Netflix without watching Netflix?
Send.— Netflix Latin America (@NetflixLAT) February 5, 2022
The comment posted on networks by the CM of the streaming platform generated certain comments, demonstrating how dangerous it is sometimes to have a conversation on networks, since a tweeter took the initiative with irony and declared: “I didn’t understand, he invites you to watch Netflix and they end up watching Amazon?” Reason that generated a sarcastic moment, which provoked the reaction of the Netflix CM which in response indicated: “And sometimes for things like that we are single”.
The comment generated on Twitter by the representative of Netflix, points out the importance of the conversation on networks, and the ease with which it can be distorted, even generating better results due to the virality of the conversations, caused organically by the community, causing brands to reach new audiences, thanks to the same community immersed in social networks.
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