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Data from The CIU reveals that, in Mexico, 93 percent of the young people of the so-called Generation Z (under 20 years of age) register as video game users.
In 2020, the year of the pandemic, the video game industry reached a value of 198.5 billion dollars.
In Mexico, in 2020, the market came to gather up to a total of 81 million gamers.
Netflix seeks to give further impetus to its video game initiative, which it plans to bring to television screens and, with it, delve even further into an industry that continues to grow by leaps and bounds.
Netflix continues to focus its efforts on the community gamerafter not long ago the service of streaming announced its plans to launch a platform for the development of video games for smartphones.
And it is that the video game market continues to grow and is, in reality, one of the most relevant today, especially since the pandemic took over the most essential habits of people due to confinement.
In fact, it is estimated that in the so-called “twin year” the industry reached a value of 198 thousand 500 million dollarsa figure that by 2027 is expected to increase by 141.6 billion dollars.
In Mexico, in 2020, the market reached a total of 81 million gamers, which represent 63 percent of the population according to data from a study conducted by Rebold.
We are also talking about an industry that has been placing itself in the habits of the so-called Generation Z. Data from The Competitive Intelligence Unit (CIU) reveal that, in Mexico, 93 percent of the young people of the so-called Generation Z (under 20 years of age) are registered as video game users, which is why it is expected that, in the coming years, the industry will still grow further.
Netflix will bring video games to televisions and that’s how it plans to do it
Now, as part of its expansion plan in the world of video games, Netflix is thinking of jumping from the screen and reaching televisions, but that’s not all, because the idea is that the remote control is an iPhone.
“A game on your TV needs a controller to play. Do you want to use this phone as a game controller?” app developer Steve Moser explained through an analysis of the internal code of the Netflix iOS app.
Netflix wants to make games playable on every device by turning your iPhone into a controller for Netflix running on a TV. Code hidden in their iOS app: “A game on your TV needs a controller to play. Do you want to use this phone as a game controller?” $NFLX cloud gaming soon? https://t.co/ZPl5gyoKkQ pic.twitter.com/ilpSJjcxBG
—Steve Moser (@SteveMoser) March 30, 2023
The information has not been confirmed by Netflix, although the fact that the current king of streaming seeks to position itself in an increasingly competitive market does not sound unreasonable.
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