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With more than 230 million subscribers, Netflix continues to lead the streaming market worldwide.
In its fiscal fourth quarter, the Los Gatos, California-based company reported adding 7.7 million new subscribers.
Sharing the Netflix password, as is already known, will have an additional cost for this 2023, as reported by the company. Now, the company has set a date for the charge for sharing the password between users.
In March of last year, news broke that the Los Gatos, California-based company would start charging users who share their profiles, starting trials in countries like Chile, Costa Rica and Peru.
It should even be noted that Netflix classifies as “illicit” the fact that accounts are compared between users. In the terms of service, the Los Gatos, California-based platform states that all content accessed is for personal use, no comercialwhich is why, then, “it should not be shared with people who are not members of your household.”
From that moment on, things went downhill for the platform and, in fact, it recorded significant losses during the first two quarters of 2022, the year in which just over a million subscribers suspended their accounts.
The news for the leading streaming platform seems to be heading towards its recovery. In this sense, 2023, compared to what was reported last year, seems to come with better news for Netflix, reporting growth worthy of attention.
And, according to a recent report published by Netflix, Between October 2022 and January of this year, a period that corresponds to its fourth annual quarter, the leader of the streaming added 7.7 million subscribers, increasing its total subscriber base to 231 million.
Netflix announces date of charging for password sharing
Over time, the popularity of Netflix has changed as the market has advanced and offered various alternatives. Today, we talk about how spaces like HBO Max, Amazon Prime Video, Disney Plus and Paramount Plus have begun to gain followers.
What has become clear, however, is the fact that the Los Gatos, California company continues to lead the market with its more than 230 million registered userseven when it is about to give way to a decision that will inevitably affect its subscribers.
What is certain is that the charge for sharing passwords has no way back, and it has even been confirmed that It will come into force between January and March of this 2023.
Undoubtedly, this is a measure that has not gone down well with users, which is why, since last year, many of them made the decision to unsubscribe and which had an impact on other platforms to have significant growth.
Notably, the company also announced that it will allow you to create ‘sub-accounts’ for extra memberspaying, yes, an additional amount, although the specific amount is unknown.
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