The world confectionery giant Mars has teamed up with virtual metaverse group KINGSHIP to create limited edition boxes of M&M’s featuring Bored Ape Yacht Club (BAYC) content.
KINGSHIP is a group made up of three hodlers from NFT BAYC and one owner from the Mutant Ape Yacht Club (MAYC). As part of the agreement, avatars depicted in non-fungible token (NFT) art will be printed on chocolate candies from a select number of boxes.
A total of 4,000 crates have been created, divided into two levels of rarity. The normal level comes in 3,900 brown gift boxes for celebrations, and The 100 gold edition boxes are wrapped in gold and white foil, numbered 1-100, and have the Kingship member’s monkeys printed on the M&M’s.
Also, 6,000 gift candy jars have been put up for sale starting today through the M&M’s website. Those who have purchased the KINGSHIP Key Card NFTs have had early access to this promotion, suggesting that the gold edition boxes may have sold out already.
“We are thrilled to continue our foray into the Mars metaverse through this partnership with 10:22PM and KINGSHIP, as a way to engage our fans in a new and exciting space,” said Jane Hwang.global vice president of Mars Wrigley.
The deal marks another interesting use of the intellectual property behind Yuga Labs’ NFT projects, as other BAYC hodlers have used the content for TV shows and restaurants in the past.
A Pudgy Penguin NFT sells for 400 ETH
Even though the NFT sector is in a long bear market, A Pudgy Penguin NFT recently sold for 400 Ether (ETH) on Monday, worth around $670,000 at current prices.
There are 8,888 Pudgy Penguin NFTs in circulation and the project is one of the most popular NFT collections on the market.
The NFT sold was Pudgy Penguin #6873, one of the rarest in the collection.as almost all of the penguin avatar’s traits are shared by only 0.01% of the other NFTs in the project.
Based on transaction history on OpenSea, seller CoinUnited previously bought the NFT for 225 ETH on September 8 last year, worth about $788,000 at the time. Therefore, he made a significant profit in ETH, although it would be accounted for as a loss in fiat of USD 118,000.
This Pudgy Penguin just sold for 400 ETH ($630,000) pic.twitter.com/JM1OVkZlSg
— nathanhead.eth (@NathanHeadPhoto) August 22, 2022
This Pudgy Penguin Just Sold for 400 ETH ($630,000)
In the last 30 days, Pudgy Penguin NFTs have generated $7.5 million worth of sales, an increase of 314% over that timeaccording to data from CryptoSlam.
A Rolex NFT Joins DeFi Loan
The 4K Protocol, a Web3 project that links real-world assets with NFTs, has partnered with decentralized finance (DeFi) lending platform Arcade to launch decentralized finance lending against physically-backed luxury watch NFTs.
The 4K Protocol allows users to mint NFTs linked to their assets and guarantees 1-to-1 ownership across storage providers and asset authenticators.
As part of the association, a 4K minted NFT pegged to a high-end Rolex Cosmograph Daytona was used to secure an Arcade loan, presenting an interesting, albeit risky, use case for real-world asset tokenization.
Party in the virtual USA
Former Disney star and wildly popular musician Miley Cryus prepares for Web3 after filing two metaverse and NFT trademarks related to the words “Miley” and “Miley Cryus” with the US Patent and Trademark Office.
According to a Monday tweet from trademark attorney Mike Kondoudis, Cyrus is planning to launch digital products such as virtual clothing, footwear, sports equipment, and entertainment services as well.
#Miley Cyrus has filed trademarks for MILEY
and MILEY CYRUS claiming plans for:
✅ Clothing + Energy drinks
✅Entertainment services
✅ Virtual currency management software
✅ Virtual clothing, footwear, sports gear
…and more!#crypto #Web3 #Metaverse @MileyArmy @mileyworld pic.twitter.com/ng1PKxfAbR— Mike Kondoudis (@KondoudisLaw) August 22, 2022
#MileyCyrus has introduced the MILEY and MILEY CYRUS brands claiming plans to:
✅ Clothes + Energy drinks
✅ Entertainment services
✅ Virtual currency management software
✅ Virtual clothing, footwear and sports equipment
…and much more #Cryptocurrencies #Web3 #Metaverse @MileyArmy @mileyworld
Other Nifty News:
The cryptocurrency risk management firm Elliptic has published a report suggesting that scammers have stolen more than $100 million worth of NFTs since 2021.
The decentralized exchange Uniswap is reportedly in talks with multiple NFT lending protocols to build the financialization of NFT, according to a social media post from Uniswap’s NFT product manager Scott Lewis.
Keep reading:
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