Goal has expanded the broadcast channelswhich launched previously on Instagramto the platforms of Facebook and Messengera function with which users will be able to share messages of text, videos and photos unilaterally with all the followers who decide to join the channel.
The led company by Mark Zuckerberg He presented them in the month of February, when he detailed that It was a format that promotes a “direct line” to connect to the content creators with his followers and, in this way, share newsget feedback and create a community with other users.
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Now, Goal ha announced that it will add this same function in Facebook and Messenger “in the coming weeks”, in order to facilitate the content creators and public figures another way of reach their communities and interact with them, as detailed in a statement on their website.
Specifically, the broadcast channels are based on a chat that allows you to send one-way messages of the creator towards all users who decide to join said channel. Likewise, the messages that this share will reach users in the form of notifications.
Among other things, the streaming channel creators will be able use this tool for send messagesvideos and Photographsas well as propose surveys to get feedback from your audience or voice notes.
For their part, the Users will be able to join broadcast channels that they wish from Facebook page profile in question and, although they will not be able to send messagesthey will be able to react to updates sent by the channel creator.
Likewise, you will be able to see the news of each channel in your chat listwhere they will receive their corresponding notifications. Receiving them is optionalsince can be silenced by clicking on the top right corner of the channel thread.
The company has also indicated that, for the moment, They are testing the capacity of Facebook pages for create broadcast channels and it is expected to be able to implement them “in the coming weeks.”
Goal has commented that it is possible create a channel directly from the Facebook page or from the Messenger account. In case the broadcast channels not yet availablesince it will go away gradually implementing In each region, creators will be able to join a waiting list and the platform will send a notification when the feature is available.
Once the channel is started, will share with his followers a single notification after send the first messageto inform you that you can join him. Furthermore, as Meta shows in a screenshot, the available broadcast channels They will appear in a new ‘Channels’ tab on your Facebook page.
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Goal ha underlined what is this tool is subject to Facebook Community Standards and Messenger, so users may report both the transmission channel itself as specific content that is shared on it, in case it violates these policies.
Likewise, these platforms have tools and reviewers who will help Meta “identify, review and eliminate” content that may go against their usage policies.