With the unexpected arrival of the pandemic COVID-19the purchase modality was significantly modified, this allowed the eCommerce had remarkable growth. platforms like Amazon and Free Market They managed to position themselves in the best way, they are currently one of the favorites for Mexicans.
Before you had to visit different places to find the perfect gift, today is the marketplace, because in a few minutes you can search for the items you want in addition to obtaining immediate information about the characteristics of what you want to buy, such as; the price, design, colors, among other things, it is even more attractive to have the option of having the product delivered to the comfort of your home without having to go in person, which can be stressful since on commemorative dates stores are usually full, both in shopping centers and in small shops.
Chart of the day: Mercado Libre continues to rise
Last year, Market Free generated a net income of almost 10 thousand 537 million dollars. Likewise, it was announced that a total of 148 million people used the platform to place their orders online. Which suggests that at least one in five Latin Americans makes use of this application. Approximately 1.1 billion items were delivered through its delivery service, Market shipments.
In 2022, the company continued to expand its workforce, since according to Statista data, approximately 10,600 new employees were created, of which almost half were located in its main market, which is Brazil. While Mexico se It is in the second place where the company had a greater expansion in that year with approximately 2,800 new jobs and an annual investment of 1,450 million dollars. In Argentina, its place of origin, until 2020 had the largest number of employees, the company hired a thousand new collaborators. On the other hand, in Colombia its workforce grew by 70 percent, thus reaching a total of 3,860 employees last year. It should be noted that the consultancy Brand Finance cataloged Free market as one of the brands most valuable in Latin America.