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The study “Consumers want it all” explained that among the reasons for going to a store, most simply enjoyed the experience in the physical space.
As this story we also learn about the engagement ring of coppel.
The presence of retail in the life of the consumer has indisputably good scenarios.
a man asked marriage in a costco and the bride accepted the offer in a peculiar way, reminding us that the retail It is various scenarios and opportunities for the consumer, beyond simple purchases.
When he took out the “Consumers want it all”33 percent said they went to the store simply because they enjoyed the store experience.
“In 2021, the number one reason consumers around the world shopped in stores was to be able to touch and feel products before buying. Approximately half of the shoppers surveyed placed this factor in their top five. Many people also liked shopping in the store because they could purchase products right away or because they simply enjoyed the store experience,” he concluded. D.Tigheanalyst of Statistaby presenting the previous study exclusively to subscribers of the platform.
A marriage proposal at Costco
A marriage proposal in costco led a woman to accept an offer that will change the rest of her life. The story took place in the box of a store in the chain of price clubs, where a couple is seen going and paying for a cake at the bar. The woman did not figure out that it was a special cake, until a person, who does not appear in the video, makes her look at the dessert, since it had a unique “offer” and most importantly, an unforgettable ring.
When uncovering the dessert while still in the checkout line, the woman finally read the message and discovered the proposal from the shy boyfriend, who nervously did not kneel down to propose to her and assured her that he was making the marriage proposal because it was his favorite store.
The story has been distributed in various videos within Facebook and the common feature in the history of this proposal is retail as a scenario for the consumer to make decisions, beyond simply buying, especially when these spaces lend themselves to turning stories into Commercial actions that, when reaching social networks, are fertilizer for the growth of the image of these commercial spaces.
These occurrences in which men document how certain stores become a key character in their love stories, when proposing to their partners, we have already seen them before with cases such as the one revealed by vitolin(@vitolin_, TikTok) a man who viralized his love proposal with millions of reproductions in which an instrumental duet, a photographer and an engagement ring from coppel they became an unforgettable plot. It was just the ring coppel The product that most caught the attention of this man, when he announced that he bought the jewel in the store, because of the facilities offered to buy it in months, is that he was able to budget for the rent of a duet of instruments, pay the photographer and buy the drink to toast with his fiancée, having agreed to marry him.
The peculiarity in this story is how the retail It has products that end up starring in stories, that surprise us because of their peculiarity that ends up revealing how important they are to the consumer.
Knowing the consumer from the product they buy and the way as well as the place where they decide to do it allows us to understand the potential that there is for stores to turn these stories into insights and determine guidelines for action.
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