- Index hide1 There are studies like the “Consumers want it all” that give an account of the reasons for visiting a physical store.2 The case is similar to a class action that was brought by Profeco when Palacio de Hierro canceled the purchase of a high-priced appliance combo.3 The influence and presence of retail in stores has led to viral cases when mislabeling is reported.
There are studies like the “Consumers want it all” that give an account of the reasons for visiting a physical store.
The case is similar to a class action that was brought by Profeco when Palacio de Hierro canceled the purchase of a high-priced appliance combo.
One set discount for PlayStation 4, which went from 699 pesos to 82 pesos (with which even cashiers were surprised) realizes how important good labeling is and control over it in stores with a large presence in the food market. retail as Aurrera Winerywhich has become popular with characters like Mom Fight.
“In 2021, the number one reason consumers around the world shopped in stores was to be able to touch and feel products before buying. Approximately half of the shoppers surveyed placed this factor in their top five. A lot of people also liked shopping in the store because they could buy products right away or because they just enjoyed the store experience,” he explained. Mr Thige, Statista analyst presenting the study “Consumers want it all” exclusively to subscribers of said platform.
Mama Lucha surprised with such a high discount that even the cashiers at a Bodega Aurrerá store couldn’t believe that a game of PlayStation 4 will go from costing 699 pesos to 82 pesos.
@liquidahorros Response to @cicuvi This is how they SCAM YOU at BODEGA AURRERA!! Pt.2#bodegaaurrera #scam #video game #gaming #closeouts #last offer #LiquidSavings #fyp #viral #pt ♬ Peaches – Jack Black
The case was shown by Cash Savings (@liquidahorros, TikTok), who gave an account of how they “cheat” at Bodega Aurrerá, thereby revealing how important it has become for brands to have products that transcend not only for their functionality, but also for their price.
Everything happened, according to the tiktokerin the midst of the price reduction of all toy inventory, for which he even said that consumers are “crazy” getting these products with a really low price.
The story came to climax when in his attempt to pay for the game, which in the verifier was marked at a price of 82 pesos, the cashiers refused to accept said payment, arguing that the product was not registered, a fact that was refuted by the tiktoker savings specialist, as he showed how the product marked the price in the verifier.
After making his story known, the comments did not wait: “I just bought a video game that was on sale and they even had it hidden so that others would not see it”, “an associate, taking care of the Walmart group portfolio, the day that Walmart wants to thank her and does not give her anything (settlement or liquidation or some benefit)”, among other comments.
The case of store employees who do not respect the discounts marked on products or announced on labels, led to the filing of a collective complaint with Profeco in November 2022, the cancellation that Palacio de Hierro made to the purchases of several of its customers , even leading to the promotion of the hashtag #ElPalacioDeHierroNoComplies.
After the publication of the hashtag, the cases in which they denounced that the store invalidated the sales of a refrigerator combo with a 32-inch screen at 9,969 pesos accumulated.
The cancellation was not for less, because it was a Bespoke Flex French four-door, which is a high-end refrigerator and a 32” screen LED full HD Samsung.
Said refrigerator generally has a price of more than 140,000 pesos, such was the magnitude of the error, that even users documented that this promotional price was set with a campaign on social networks, realizing how important the market has become in the present.
This then led to a class action complaint being filed, which undoubtedly established yet another case of brands reacting to bad incidents when selling.