- Index hide
Inside of the “Sixth State of Marketing Report” The importance of email in marketing is noted.
For him “Future of Shopping Global Report 2021”there are compelling reasons why consumption is prioritized.
What mailchimpdigital marketing tools like go daddy They have opted for traditional guidelines.
mailchimpone of the key tools in marketing digital, announced the sale of clothing in a strategy that seeks to verify the importance of marketing in sales.
Within digital marketing, the study “Sixth State of Marketing Report” sustains that email is the third most used channel worldwide, concentrating a 82 percent of demand in its implementation, against websites and digital advertising, which became the first and second most used digital mediarespectively.
With consolidated habits in the demand for digital media, there are actions that do not notice a key point in communication with the consumer and it is the one that reveals how important it is to escalate their market decisions to the consumer.
To do this, consumer habits have settled in digital, of resources through which increasingly important tasks are activated, such as those that have to do with the way in which brands become relevant in the market, such as the conventional media on-line.
In fact, if we see the projections of the study “Future of Shopping Global Report 2021”of all consumers surveyed, 50 percent recognized that it was more convenient than shopping online, while a 56 percent he recognized that he could shop at any time of day on e-commerce sites.
The importance of marketing
mailchimp says he wanted to demonstrate the importance of marketingfor which he had the idea of taking advantage of the Fashion Week season in New York, to make an activation with the sale of designer clothes, as a way of supporting his products and motivating a campaign, where he encourages losing fear in the implementation of a strategy, leaving guesswork aside and betting on innovation.
In this regard, a resource becomes very important to take into account and it is the one that warns us of the importance of activations in the communication of brands and in the case of mailchimpan attempt was made to standardize the use of marketing digital, to achieve metrics that come out of the assumptions and check the success of the strategy or, failing that, replant the path.
Undoubtedly, activities have been consolidated, which arise based on the interaction through which the challenge that exists not only for brands such as Mailchimp is achieved, supporting their communication with activations sponsoring fashion designers. go daddyfor example, that it is a website dedicated to the sale of domains, is proof of the level of sophistication that some tools of marketingfor being placed in the minds of consumers, as happened with the guidelines that have run in various editions of the superbowlwith which it has sought to consolidate itself in the market.
The techniques of marketing Digital leverage traditional promotion strategies to scale in the mind of the consumer, thereby highlighting the importance of digital channels such as a website or email.
Now read: