Viral marketing has become a great tool for advertising.
In 2022, there will be 4.620 million network users worldwide.
Digital marketing has become the best strategy to attract customers.
Viral content on social networks has become a very important tool for people, especially for brands, to connect with their audience, with a topic that is on the table. Like that, it arises that the tiktoker Javier Ibarreche took the opportunity to promote his show, after the controversy that has been unleashed in the entertainment industry after a live performance by comedian Ricardo O’Farrill.
The number of users that inhabit the various social networks has currently become an opportunity for brands to capture more sales and reach more consumers. This thanks to the fact that 4 thousand 620 million network users are registered worldwide, according to the report carried out in 2022 by We Are Social and Hootsuite.
Under these numbers, digital marketing has become the best strategy to attract customers, where Hubspot data highlights that only in countries like the United States, advertising is contracted in these digital media for the value of 31 billion dollars.
Given this, we can mention that today it has become easier for companies to have a promotion of their products or services in networks, since it is the same consumers who are creating content or even from viral information they can grab to join the trend and advertise.
Javier Ibarreche reacts to Ricardo O’Farrill
This past Monday the world of stand up in Mexico unfolded in controversy, after the incendiary accusations and appointments of Ricardo O’Farrill in a live on his account with millions of users on Instagram.
Given this, memes, images and even testimonials emerged on various platforms, where this Tuesday the tiktoker Javier Ibarreche did not miss the opportunity to talk about the subject from his account on the Chinese platform and promote his next show.
The content creator, who was mentioned by comedian O’Farrill on his live, began his TikTok video with the caption “great news this week.”
After posting his video, the tiktoker took advantage of the viral theme and promotes his next stand-up show, which will take place on June 29.
In this, he mentioned that he will perform at the Teatro Metropolitan with his show Literal, in which he will explore the world of comedy. He is known for his presence on TikTok, where he reviews movies and series.
“I suppose you already know what happened this week in the world of comedy, if you already know what I’m talking about, it caught us all by surprise, nobody saw it coming, that is, Sunday, April 23, the reality was one, Monday the 24th at 12 am things changed completely and it is that from that day on, the minute the week started, the sale of tickets for my show at the Metropólitan Theater on June 29th was officially opened, that’s it, if I didn’t see it coming either , but here we are, ”he said in the click.
@ibarrechejavier Tremendous news this week. The presale started strong so run it #standup #teatrometropolitan #literal ♬ original sound – Javier Ibarreche
Although it was not the response that his followers expected, they reacted well and even congratulated him on his great marketing.
“Hahahaha if this video goes viral it only confirms how kinky we all are,” wrote one netizen.
“Have a marketing,” said another user.
This is not the first time that brands or even public figures have joined viral content or cases in networks to promote themselves, the most recent being the separation of Shakira and Gerad Pique, which has generated conversation around the world. to the digital world until becoming a strategy for many large and small companies.
In summary, digital marketing is playing a key role when it comes to launching advertising and even more so when playing with viral content and adding to the conversations that audiences or Internet users are having.
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