The year is 2020 and Phil Spencer sends an email to Chris Capossela and Takeshi Numoto, Microsoft executives. The head of Xbox expresses a series of objectives, but one stands out in particular: buying Nintendo.
It is one of the documents leaked by the expert Tom Warren on Twitter, today X, following the FTC case against Microsoft. It’s the talk of the video game world.
Phil Spencer pointed out: “Nintendo is THE main asset for us in terms of video games (…) Games are our most likely path to consumer relevance.”
“I have had numerous conversations with Nintendo’s LT about closer collaboration and I feel that if any American company “If I had a chance with Nintendo, we’re probably in the best position,” Spencer stressed in the long email.
But it wasn’t the first time this had happened. Decades ago, according to Nintendouo, They tried, but without positive results… like in 2020. The truth is that the company of Japanese origin has never been interested in selling.
“The unfortunate (or fortunate for Nintendo) situation is that They’re sitting on a mountain of cash (…) they have a board of directors that, until recently, has not pushed to further increase market growth or share appreciation,” Spencer said in the email.
Although the plan seems to remain between eyebrows for Phil Spencer and Microsoft, Finally the company decided to focus on Activision Blizzard.
“At some point,” Spencer emphasizes in the letter, “getting Nintendo would be a professional success.” and, honestly, I think it’s a good step for both companies. “Nintendo is taking a long time to realize that its future exists thanks to its own hardware.”
Will they get it at some point? It looks difficult, but you have to give time to time. Never say Never…