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During 2021, just over 341 million were sold pc all over the world.
Currently it is estimated that just over 92 million Mexicans are active on the Internet.
Instagram It has a user base of more than 2 billion worldwide.
Live streaming has become the big trend among creators immersed in the new normal, so much so that the various digital platforms have begun to modify their platforms to prioritize long-form video formats and live broadcasts, allowing to platforms like Twitter position itself within the preference of the community, so now Instagram has decided to test a function to broadcast live from pc.
With an active Internet community of just over 92 million, within the new social normality, platforms like WhatsApp, Spotify or Instagram have positioned themselves within the preference of userssince they currently have a user base of just over 2 billion, 183 million and 226.3 million users respectively, according to eMarketera figure that reveals the importance of social networks in the new society.
Instagram tests function to broadcast live from PC
In accordance with Canalys, last year, just over 341 million were sold pc all over the world, approximately 15 percent more than during 2020 and 27 percent more than in all of 2019, figures that reveal the importance and growth of this industry within the preference of users, which today is dominated by smart devices such as tablets. and smartphones.
Nowadays Yoinstagramhas positioned itself as one of the popular platforms, focused on visual content with photography; however, just like TikTok either facebook ivethis platform, bets on live transmissions, since it recently announced that they are testing “Live Producer”an option to make live broadcasts from desktop.
According to what has been released, the new Instagram tool plans to make it easy for the creative community to broadcast live using external streaming software such as OBS, Streamyard or Streamlabs, in addition to the fact that it has been pointed out that They will also be able to add more cameras, microphones and elements to the transmissions, beyond those that a mobile device has, this through a relationship between the Instagram account with the software. However, although the tool has already been launched, There is still no clear date when it could be available to userswho will have to access “Live” to be able to use the tool and have a preview of what the transmission will look like
Today, video content has positioned itself as the big trend, hence the popularity of platforms like TikkTok, which has changed the way people use entertainment on digital platforms, so having tools that allow increasing this type of content is essential for users, who seek a position within social networks.
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