Walmart demonstrates his interest in inclusion work for people with disabilities and their customers applaud the branch work team.
Today, company employees seek to work in spaces where they carry out good deeds by human resources, beyond payroll, which can be promoted through different actions such as benefits, activities, initiatives, promoting inclusion and other strategies to improve the perception of organizations in the minds of workers, which even directly affects their performance and can reach positively impact the results of the companies.
According to the study of Happiness and Work conducted by the Mexican consultancy for Sustainable Growth to 1,500 professionals in Mexico, it can be seen that brands that have employees who “feel good” have up to 33 percent more energy and dynamism, thus achieving better results in in terms of efficiency and effectiveness of their work, as well as reducing the risk of occupational accidents and achieving greater adaptation to changes.
This is why more and more companies are carrying out different initiatives that offer their employees to feel more comfortable in their work, in addition to allowing them to earn a better image business before the rest of the organization, thus achieving a higher positioning and standing out above the rest.
A client of Walmart He has shown his experience through social networks, where on one of his visits to the store he would have found an employee with a hearing disability, indicated by a sign with the message: Hello! I can’t listen to you, but I can help you”, a fact that has won over the consumer since she has congratulated the brand for the initiative of inclusion.
Hello Tely, thank you very much for your comment and preference.❤️
— walmartmexico (@WalmartMexico) February 5, 2022
On this occasion the action of Walmart by betting on the inclusion labor in a person with disability has managed to position it as a responsible company with a good image in its HR area, demonstrating that anyone could have access to a decent job within the company, which, in addition to improving the company’s image in the minds of consumer, could show potential candidates that they would be welcome to work there.
Whether on issues of race, beliefs, preferences, and disabilities, marks shown in favor of inclusion they are having considerable growth (compared to a few years ago), as this allows them to improve their brand value in the eyes of customers and even their productivity.
A McKinsey study shows that those companies with equipment “various” can be up to 25 percent more profitable compared to those that do not promote this type of organizational culture; however, according to a survey conducted by PageGroup, only 3 out of 10 organizations are shown as “intentionally inclusive“, which would imply that they are missing an opportunity to improve their results.
We had an example of another space that was inclusive and managed to register a good image among consumers some time ago with a taqueria in Monterrey, which hired Haitian migrants to work, earned applause from users on social networks, showed the importance of inclusive companies and won unpaid publicity for his business.
The marks shown in favor of inclusion They manage to improve their perception before consumers and among the workers themselves.
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