The design and development process of the new generation Hyundai Santa Fe has begun. Hyundai’s well-known 7-seater SUV will undergo a major comprehensive renovation. A change of generation that will bring with it numerous novelties with the aim of recovering the success lost in recent years against models such as the KIA Sorento.
Hyundai has started all preparations to launch the design and development process of the new generation of one of its most important SUVs. The time has come for the Hyundai Santa Fe to undergo a comprehensive renovation. A generational change that allows him to largely recover the lost ground against some of his most direct rivals. One of them is, without a doubt, the KIA Sorento itself. One of the rivals “is at home”.
The fifth generation Santa Fe has been codenamed MX5 and it will arrive earlier than expected. Hyundai has decided to modify the originally established time frames precisely to improve sales figures. But, what news will the new Hyundai Santa Fe 2024 release to return to the lead? The first information coming from the distant South Korea allows us to clarify some questions about the new generation.
Hyundai’s commitment to the Santa Fe
Hyundai has gone to great lengths to improve sales of the current model. However, the launch of a facelift in the convulsive year 2020 has not been enough. The “facelift” of the fourth generation of the Santa Fe has hardly been a shock. The South Korean manufacturer is determined to change this course that its family SUV has taken. And precisely, one of the decisions in this regard has to do with the corporate image.
The Santa Fe 2024 can boast of being the first model to wear the new Hyundai logo. In the near future, a corporate image change will materialize. A strategic move that numerous brands have recently made and that allows the company’s approach to be adapted to new market trends. In this case, sustainable mobility and, more specifically, electrification.
Until the arrival of the new KIA Sorento at South Korean dealerships, the Santa Fe has held the lead in the competitive D-SUV segment. With the generation change, the Santa Fe will increase in size to distance itself from the new extended wheelbase Hyundai Tucson that is available in select markets. In addition, these changes in its dimensions will allow it to scratch sales of the superior category.
In what there will be no news is in its commitment to electrification. The new Santa Fe will continue to be available along with a selection of electrified mechanics. Hyundai will allow its customers to choose between different levels of electrification, with the hybrid (HEV) and plug-in hybrid (PHEV) versions being the options most committed to sustainable mobility.
Release date of the new Hyundai Santa Fe
The arrival of the new Santa Fe will take place between 8 and 10 months ahead of schedule. According to the new established times we should not be surprised if the first test specimens are photographed in the coming months. In any case, it will arrive at European showrooms as a 2024 model.