According to data from Crocs, the brand has sold more than 720 million pairs of shoes worldwide since its opening in 2002. In this time, they have traveled a path where they have managed to leave behind the label of “ugly footwear” to become a whole must thanks to social networks and street style. And it is that they are comfortable, versatile and ideal for the warm seasons, since we can wet them at any time without worrying. But the Crocs world continues to expand and now they also have their digital version with Bitmoji of Snapchat.
Crocs has joined the social network to create a digital collection of clothing and accessories that is now available worldwide for Snapchatters and Bitmoji users, who can dress their Bitmoji avatars in the brand’s flagship footwear models, as well as various prints and colors, including the Classic Clogs in 11 colors, the Classic Bleach Dye, Classic Camo and the Multicolored Classic Tie-Dye Graphic Clogs.
In addition, to the Classic Clogs you can also add some Jibbitz. That is to say, accessories with which to adapt the Crocs to the personality Bitmoji: sunglasses, bright red cherries, skates, a camera, flames, among others.
Snapchat users can show off their Bitmoji avatar looks with three-dimensional light and in various spaces within the social network, including chat, games, on the Snap Map, on Glasses and in personalized content such as Bitmoji Stories.
How to Access Crocs Models on Snapchat
- First, select your profile at the upper left corner.
- At the top of your 3D Bitmoji you will find a hanger icon. Tap the hanger to open the Avatar Designer. This will take you directly to the Bitmoji fashion closet, where you can access Crocs branded models.
- In the navigation bar at the bottom you can also see some icons that will allow you to add additional pieces that you can select separately and with which to customize your looks. Among them, tops, bottoms, outerwear.
- Or, just scan the above QR code.
A few months ago, Snapchat also featured its collaborations with Levi’s and the clothing and accessories brand of Virgil Abloh, Off-White. In the latter case, it was a selection of three off-white masks in augmented reality Inspired by the physical pieces from the spring / summer 2021 collection.
Photos | Snapchat and Bitmoji