The Peruvian fan lives two opposite realities. To se her league 1 -by television or streaming service- pay the highest price in all of South America. However, if we talk about the cost that you must pay to attend sports venues, it is within the top 3 of the countries where the least is charged. Taking as a reference the ticket prices charged by the 19 teams participating in this championship, without considering important matches, Sport Data calculated that it pays between $4.5 (S/ 17) and $15 (S/ 56). It only pays less in Paraguay ($4 -$14) and Venezuela ($3-$5). On the other side of the list is Argentina, whose economic situation has also affected soccer. So much so that in our country you can go to the stadium four times with the cost of a ticket in gaucho lands.
We are $3 above the average in this part of the continent, for popular tickets, and $8.6 for VIP or preferential areas inside the stadiums. Undoubtedly, the price is further reduced if we talk about the subscriptions offered by more and more teams, which are very popular and popular these days.
Country | minimum price | Maximum price |
---|---|---|
Venezuela | $3 | $5 |
Paraguayan | $4 | $14 |
Peru | $4.5 | $15 |
bolivian | $5 | $17 |
Colombia | $6 | $20 |
Uruguay | $6 | $18 |
Ecuador | $7 | $22 |
Chili | $9 | $45 |
Brazil | $10 | $35 |
Argentina | $21 | $45 |
the highest grossing
From far, Lima Alliance It is the Peruvian team that charges the highest prices. However, this is something that does not scare away his fans. On the contrary, it is becoming increasingly difficult to get a ticket for any match played by the team led by Guillermo ‘Chicho’ Salas. On more than one occasion, tickets were sold out in 48 hours, regardless of the importance of the rival.
Victorian success is not something that happened overnight. Since 2017, the Victorian team has been the Peruvian club that raised the most money at the box office. Despite not having one of the largest stadiums in Peru, they make up for it with a fan base that responds date after date. The records indicate that there are more than 45 million soles that Lima Alliance He has won only with ticket sales for the last seven years, although two are not counted because the pandemic forced him to play without an audience.
the new trend
So far there are four teams from Liga 1 that offer a season ticket for the 18 home games: Alianza Lima, Sporting Cristal, Melgar and Cienciano. With different forms of acquisition, these institutions offer their fans a total price, which entails a good discount and allows you to obtain a series of benefits such as raffles and experiences with the professional team.
Club | basic cost |
---|---|
Lima Alliance | S/ 531.20 |
Sporting Cristal | S/319.70 |
melgar | S/190 |
scientist | S/337.5 |
Universitario also has a subscription, but only for the Opening Tournament. The most likely thing is that in the coming weeks they will announce the package for the second half of the year. It should be noted that the international matches of both the Copa Libertadores and the Copa Sudamericana are also sold under this mechanism, very common for many years in European football.
the new market
The sports industry in our country is booming. More and more teams are betting on people prepared and trained to make decisions behind the desks. Marketing is a revalued area in the world of football. It is already known that part of the financial success comes from those offices. Reason why professionals trained in sports marketing direct the main institutions of the country.
The results have not been delayed. A game is no longer sold, a show is sold. From the moment fans enter the stadium they have a great experience. Likewise, taking families to the stadium has been recovered, something that the violence and leadership neglect had put aside. Universitario and Sporting Cristal sell tickets exclusively for families.
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