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Within its digital platforms, FIFA has a digital community of more than 102 million followers.
Only within Instagram, Messi, has about 360 million followers.
Worldwide, it is estimated that there is an Internet user base of more than 4,950 million.
Much of the popularity of sporting events is due to their fans and the unique and emotional moments that they can star in, which today has begun to go viral, within the digital conversation, as shown in a short video in which you can see how a Grandpa goes viral, for celebrating with the virgin in his arms, when celebrating Argentina’s pass to the grand final of the World Cup in Qatar.
Within the current context, social networks have become an important part of the daily life of millions of people, since it is estimated that there is a digital community of just over four million 950 thousand Internet users worldwide, who thanks to the development of technology such as smartphoneshave given themselves the task of exposing everything that involves daily life and a great event such as the World Cup in Qatar.
According to what has been revealed, within the digital conversation, the FIFAhas a community of just over 102 million followers, while characters like Messi have a community of platforms like Instagram that already exceeds 360 million.
Figure that demonstrates the importance of the Argentine striker and figure of the sport, this without neglecting the great fans that the Albiceleste squad has, as shown in a short video in which you can see how a grandfather, comes out with a figure of the virgin in her arms, to celebrate Argentina’s pass to the grand final of the World Cup.
As can be seen in the short video, sport tends to generate various slightly emotional moments, and some others not so much, since an important part of the conversation generated around the digital conversation, of the great events, especially the sports ones, is due to to superstitions, such is the case of what happened, to the digital creative Luisito Comunica, who has been pointed out “for bringing bad luck to the teams he supports.”
Within the current context, social networks increasingly play a more important role in the way in which society behaves and therefore in how it consumes, be it goods or services, so that for the coming years it is expected that Social networks play an increasingly important role.
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