Probably the most important day in February is the 14th, as it celebrates love and friendship. On this date, couples often celebrate their relationship; marriage proposals and romantic declarations come to light and friends gather to share quality time.
It is estimated that 46% of Mexicans —just under half— celebrate this date. Gifts and other details do not wait. Balloons, romantic dinners and boxes of chocolates are among the top presents on this day.
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According to the UNAM Economic Research Institute, he Day of love and Friendship generates an economic benefit of 20 billion pesos in Mexicosince lovers spend between 900 and 1,500 pesos on gifts and activities.
In addition to details such as flowers, stuffed animals and others, couples like to spend their fortnight in restaurants and cinemasbeing these establishments the most benefited of the month, highlights the National Commission for the Protection and Defense of Users of Financial Services (Condusef).
And what is the story of Valentine’s Day?
Saint Valentine was a priest of the third century Roman Empire. Emperor Claudius II prohibited marriage between young people, as he believed that singles were better soldiers.
Considering that this was unfair, Valentine challenged the emperor, secretly marrying single couples in love until he was discovered and executed on February 14, 270. For this reason he is considered the patron saint of lovers.
From then until now, the Day of love and Friendship It is celebrated in several European and Spanish-speaking countries. However, in countries like Uruguay, for example, it is celebrated in October, while in Bolivia it comes with the first day of spring.
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