- Index hide
Donald Trump’s cap ‘Make America Great Again’raised $45 million, according to a statement from Brad Parscale, then Trump’s press officer.
López Obrador directly or indirectly makes use of the marketing BTL as a communication and positioning strategy.
He merchandising It is the set of communication techniques and marketing actions executed in the store and aimed at increasing sales.
Through Instagram circulates the latest in fashion in Mexicowe are talking about the “amlito” sandals, merchandising that has become a trend in social networks. And it is that since he assumed the position of President of Mexico, López Obrador has become inspiration for many merchantsespecially for all those who are next to the National Palace.
If we walk through those streets of the historic center we can find everything from stuffed animals to T-shirts with their emblematic phrases such as: “I get tired goose”, “The mafia of power”, “Whatever my little finger says”, among others.
But to the merchandising of the politician The latest in fashion in Mexico is added, the “amdalias”, which have become a trend on social networks.
@danieromero Follow our insta page (@amlito_amdalias_cancun) to order yours 🤩😎 shipping to the whole republic 🚚 #amlito #amlo #amdalias #cancun #fyp #fypシ゚viral #for you #sandals #viral #tiktok #orders ♬ original sound – new
And although the design is simple, the colors of Morena and the caricature of the president stand out. The creators of this innovative product are Amdalias Amlito Cancun, Mexican company that offers this characteristic product for 700 pesos.
But the euphoria for having this product has escalated in the Mexican political class, and it is that the former candidate for the government of Nuevo León, Clara Luz Flores, He shared his on his account instagram.
View this post on Instagram
He merchandising political has become key, especially if it is about turn a voter into a banner ad. And a clear example was given by the peculiar cap of Donald Trump and his ‘Make America Great Again’.
Today more than ever, candidates must stand out, but making their proposals stand out is not an easy task, which is why he merchandising political is key. It is practically about the logo or a specific character communicating an idea, value, emotion or simply a message, the main objective being to generate empathy with voters. Candy, balloons and t-shirts are a election campaign classic.
He merchandising in companies it has become a strategy of marketing that practically drives the brand to position itself. In fact, one of its objectives is to achieve consumer loyalty, with which sales are increased, turning the client into its ambassador.
now read
Titanic II the movie, inspired by Titan
From diver to gamer due to lack of support from CONADE