The decision was made after a competitive pitching process, where Birth Group was measured against other agencies and recognized colleagues in the industry, proving to be the most suitable to evolve the company’s communication.
The Birth Group cell specialized in pitches and led by Ángel Sánchez, creative vice president; Jesús Fernández, Vice President of Operations; Héctor Chávez, creative director, and Oswaldo Hernández, art director, were in charge of developing the comprehensive communication proposal that will be launched in the first months of 2023, with the aim of strengthening Estafeta’s position as a logistics partner capable of providing effective solutions to each sector.
This is how Birth Group, led by María Griselda, Estafeta’s marketing director, and her team, prepare the details to start working collaboratively on a strategy that promises to give a lot to talk about.
With this alliance, Birth Group closes a year of pitches that paid off great results and, also, fulfilling one of its most important mottos: making things happen.
We will remain very attentive to follow the steps of Estafeta and Birth Group.
Congratulations on this new alliance!
