- Elon Musk has agreed to buy Twitter for $44 billion and said his priority will be to remove fake accounts and spam.
- Twitter, in a presentation in early May, said that fake accounts are 5 percent of total monetizable daily users.
- Musk said Friday that the deal has been “temporarily suspended” until he knows in detail how many fake accounts there are on Twitter. Obviously, he doubts the network data. An hour later he posted another tweet: “Still committed to acquisition”
It is the technological-business news of this Friday, May 13: Elon Musk warns that the purchase of Twitter may not materialize or, at least, not in the terms already agreed.
The reason? The fake accounts. Yes, the number of bot or fake accounts that he claims to have on the platform, figures about which the South African tycoon has some doubts.
On his Twitter account, Musk posted this Friday: “The deal with Twitter is temporarily suspended pending details supporting the estimate that fake/spam accounts account for less than 5 percent of users.”
Along with the post, Musk attached an article from Reuters dated early May 2022 noting that Twitter estimates that spam and fake accounts comprise less than 5 percent of users.
Evidently, the discussion between buyer and seller goes through that point.
Twitter deal temporarily on hold pending details supporting calculation that spam/fake accounts do indeed represent less than 5% of usershttps://t.co/Y2t0QMuuyn
— Elon Musk (@elonmusk) May 13, 2022
How many fake accounts are there really on Twitter: that’s what Elon Musk wants to know
Twitter estimated in its latest report on the topic that fake or spam accounts made up less than 5 percent of its monetizable daily active users during the first quarter of 2022.
The disclosure of this data occurred a few days after the Tesla co-founder signed the agreement to acquire the social network for 44 billion dollars and tweeted that one of his priorities on Twitter was going to be to eliminate “spam bots” of the entire platform.
In the May 2 presentation, Twitter had warned that it had several challenges in relation to the sale to Musk, one of them, containing advertisers and getting them to continue investing in advertising on the network until they knew how the term was defined. contract with the tycoon.
There was talk of “potential uncertainty regarding our future plans and strategy”.
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