The Carbon Footprint is an environmental indicator that allows us to know the impact that people and companies generate through “Greenhouse Gases” (GHG) and is controlled through measurements. The personal Carbon Footprint is the one that each one of us originates when we consume, feed ourselves, move about, even the consumption of services and resources.
Each individual on our planet consumes an average of almost 4 tons per year of C02 (The Nature Conservancy), if a company or organization must take care of its ecological conscience, one as a personal brand must in the same way be aware of their actions and know how to measure Personal GHG, promoting and sharing your ecological awareness with actions that help you be responsible for the environment in which you live speaks well of your brand.
You can find the formula to measure your carbon footprint on multiple environmental websites, but the most important thing is how you can personally reduce the impact that you are generating as a personal brand, here we share some environmental apps that can help you reduce the impact of your carbon footprint on the planet and you can use it from your smartphone.
EcoHuella: Measure the consumption of your carbon footprint (transport, water, food, energy, clothing, electricity, spending habits)
Fuel Calculator: Calculate the amount of fuel you consume on a route.
My Use: Suggests you how to save electricity, gas and water based on your habits.
Clean Space: Helps measure the amounts of carbon dioxide in the air around you.
Recycling Guide: All information about recycling
Social responsibility with the planet to which more and more companies are added, it has also become a communication strategy that one with his personal brand can carry out helping the environment to reduce the carbon footprint, there are also several consulting companies in the topic that can guide you. follow me on my networks @ginaalfeiran