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The consumer decided to make a post calling for the brand to monitor the exclusive boxes.
He also made a criticism in his publication of people who do not respect the exclusive use of these boxes.
Social networks have become the best window for consumers to report against brands that do not provide a good shopping experience, whether in their physical store or online. It is the case of a disabled consumer who exhibited Bodega Aurrera for not having control and making them “sneak” into the boxes set up for the elderly or customers with conditions like him.
The customer experience is always one of the recurring complaints on social networks, because, according to data from a recent report by We Are Social and Hootsuite, there are now 4.62 billion network users worldwide, representing a year-over-year growth of more than 10 percent.
Although it may not seem like a very important characteristic, the shopping experience is one of the actions that consumers expect from a brand, and it is defined as the sum of the emotions, feelings and stimuli that a customer feels in a purchase situation. This can have an effect both at the time of purchase, and at the time of consuming or using the product at a later date and on the loyalty it generates.
That is why every factor that the brand offers consumers when they keep shopping in its stores can be cause for complaint or disappointment if they are not completely satisfied.
Bodega Aurrerá wins criticism from a disabled consumer
Through his Twitter account, a consumer from Bodega Aurrerá criticized the brand for not having control of the exclusive boxes for their community.
The Internet user identified as @Jesusan69351039 He shared a photo of the other customers of the store who were in front of him in a box that, according to their signage, is for the exclusive use of people with disabilities and pregnant women.
Given this scenario, the consumer decided to make a publication calling attention to the brand so that it supervises this type of problem suffered by customers who use that box like him, but also criticized people who do not respect these boxes in some stores. from the country.
Hello, how about the handicapped in the front, hahaha, if it is the control of @BodegaAurrera San Buenaventura Ixtapaluca #Citizen Complaint #Complaint I hope they take action on the matter pic.twitter.com/w0gR5wC0OL
– Jesus andrade (@Jesusan69351039) June 7, 2022
The publication dated June 6 has not been answered by the brand, but it is not the first time that a consumer of the firm exposes them for the malfunction of their collection boxes, where mostly the constant complaint is that out of 20 boxes that a store may have, only 5 or a little more are open, but never all of them.
These types of details are what consumers can use to avoid buying from a brand that did not provide them with a good shopping experience.
Like this example there are others, where they also highlight complaints against Walmart or even Soriana for not providing a good shopping experience to the consumer, who then has to resort to the networks to report them and many times even to the Federal Consumer Protection Agency (Profeco).
As an example, that experienced by many consumers in this past Hot Sale in stores like Walmart that did not provide good customer service, obtaining a complaint for a bad shopping experience.
This only reflects the opinion of the consumer and the conversation that it generates in the digital pulse, for which Merca 2.0 requested the position of the brand in order to tell both sides of the story; however, so far it has not been received. The note will be updated in case of a response.
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