- Index hide
In Mexico there are more than 430 thousand influencers according to a Primetag study.
The majority of Instagram users in Mexico are between the ages of 18 and 34, according to Statista data.
Thanks to social networks, life stories become a trend in just minutes, such is the case of this beautiful Colombian police officer who has stolen the hearts of hundreds of Instagram users. Gina Pinzón is a policewoman who likes to exercise and with a great sense of fashion and makeup. This young woman became a trend in minutes thanks to her beauty since in several of her post He shows off his profession and his police uniform, to this day he has more than 1 million followers on his Instagram account.
At the moment, A large part of Instagram users are concentrated in the United States, India and BrazilEven in 2018, this social network already had more than a billion active users monthly.
Instagram is renowned for the ease with which you can edit photos and videos, as well as for its wide variety of filters. In addition, it is compatible with other social networks such as Facebook, Twitter, Flickr and Tumblr. Although It was from 2016 when the boom of the storiesa function that allows you to upload photos and videos that disappear in 24 hours.
The success of Instagram has not gone unnoticed in marketing strategies. marketingwhich bet everything for the influencers. Over the years, he marketing of influencers It has become one of the most important strategies for an endless number of brands.even a study carried out by Primetag revealed that the investment in the marketing of influencers has grown to 26.4 percent between 2020 and so far in 2023, while the reels of Instagram are gaining more and more importance, after that format increased its reach rate by 10.95 percent in the last year.
Definitely, social networks continue to position themselves above all before content creators, who are more and more every day, as well as being the favorites of the new generations.
Instagram is one of the favorite social networks of Mexicans. In fact, in 2022 it managed to rank fourth in the social networks with the most users in the world with 2 billion monthly active users. Within the list of instagramers Mexicans with more followers are Belinda, Kim Loaiza, Danna Paola, Yuya, among others.