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The user pointed out that 10 months ago she bought a car in Kavak, however, her experience was not satisfactory after so much time.
Kavak is an official sponsor of the Mexican National Soccer Team.
A user of the Twitter social network wrote a thread with the intention of viralizing her worst experience with Kavak. In less than a day, the thread has managed to reach more than 28,000 “likes” on the social network.
The brand told Merca2.0 that it has already contacted the affected user.
kavak today
Without a doubt, Kavak is one of the best known companies in Mexican territory due to its recent affiliation with the Mexican National Soccer Team; The company was born in 2016 and in just 6 years it has managed to become a benchmark in car sales.
According to company datathe market for buying and selling vehicles is informal in much of Latin America and, in fact, notes that 90 percent of transactions are on the black marketso the profile of this company seeks to eradicate this amount and thus avoid fraud, scams and bitter experiences with customers.
However, in recent months, searching for “Kavak” on social networks means, as in the case of almost all brands, coming across a series of complaints from users who have not been satisfied with their service. As I mentioned, it is normal, because even if it is a leading brand, such as Coca-Cola or Adidas, there will always be complaints in some aspect. The truth is that the complaints towards Kavak are more and more recurrent and, in fact, a client recently recounted her worst experience as a client of the brand, in a thread that has gone viral in less than an hour.
In recent stories, the brand has been negatively involved, although something that should be recognized about it is that, when a story goes viral, it has been attended to immediately. The problem is that many users comment that it should not be necessary to resort to the power of social networks and the digital pulse for their voices to be heard.
A Kavak client recently recounted her experience in a thread that quickly went viral. After 10 months trying to solve her problem, the woman exposed her case. She pointed out that from the beginning of her purchase, she was left waiting between 2 and 3 hours, asking her to make a deposit. Although the woman claimed to have done so, the company informed her that she had not received the deposit. But that is not all.
This is the thread shared by the user about her worst experience with Kavak:
KAVAK, TORTURE FROM START TO FINISH. @kavakmx
I never do this on social media, but this experience has been so unpleasant that you can’t stay without sharing.
10 months ago I bought a car in financing with KAVAK and it has been THE WORST EXPERIENCE as a client.
— Maria (@MariaBeg) April 1, 2022
The user continued to share some of her experiences and assured that the brand abused its position by not allowing her to have a copy of her keys and that, at the moment she lost them, they told her that they could not give her new ones until she finished. pay for the car Between this and other complications, such as extending her car insurance, lack of customer service and constant complaints, the user had to make use of her guarantee. However, she received the news that “the service has to be done in CDMX, which for now do not have workshops elsewhere” [ella menciona ser de Querétaro]and added that if they did not do it in a timely manner, the company would take away their guarantee.
Kavak stance
After the thread that went viral, a spokesperson for the brand commented that they had already contacted the affected client and shared the following with Merca2.0:
In relation to the concerns raised by users on social networks, from Kavak we inform that we have been in contact with the affected user, and we have agreed on a solution for her case.
The growth we have experienced in recent months has caused some operational processes to slow down, and for this reason, the experience of some clients has not been as agile as we would have liked.
From Kavak we are at the entire disposal of our clients and users through the mail: [email protected].
We will continue to learn. The experience of our clients is an absolute priority for us; no case will go unattended and we will do everything possible to offer the most agile and efficient solution for all the concerns of our users.
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