The rivalry between two of the most important technology companies in the world, Google and Microsoft, seems to have come to a head and all for Bingthe search engine Bill Gates powered by artificial intelligence (AI) that is moving the foundations in Mountain View.
According to a report published on the website of Chroniclerit all started when information was leaked about a possible change that surprised many: the multinational Samsung would be considering replacing Google Search with Bing AI as the default search engine on its Galaxy phones.
This news has generated great concern at Google, which estimates that, if this decision is confirmed, the company would lose about 3,000 million dollars annually.
Bing AI is a search engine designed by Microsoft, which has been officially launched in February 2023. As explained by Satya Nadella, president and CEO of the company, AI will fundamentally change each category of software, starting with the largest of all. : the search.
What will Google do to stop Bing?
Bing AI offers better search, richer answers, a new chat experience and the ability to generate content. In addition, it has a function that allows you to find and summarize the answers that the user is looking for, without having to scroll through multiple results.
In this situation, Google has started work on a new AI-powered search engine and updated new features, in clear competition with Bing AI. The company believes that Samsung’s choice of Microsoft’s search engine is due to the work the company has done in developing AI.
In short, the rivalry between Google and Microsoft seems to have reached its peak, in a fight to be the leader in the search engine market. In the meantime, users of Galaxy devices will have to wait and see what decision Samsung makes regarding the default search engine on their smartphones.