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The Corregidora Stadium has become a topic of great value, due to all the implications it has had socially and in the business route.
3 David Medrano is the reporter for Azteca who confirmed a false number of deceased people in the Corregidora States and with a message has backed down, to save his personal image as a verified account.
4 This case is an important fact, from which a weighty communication strategy in the market can be defined.
The reporter from Aztec David Medrano published one of the most controversial tweets this weekend, around the aggression that took place in the Corregidora Stadium, where various Atlas fans were violated by groups of fans, who supported the Gallos Blancos, a team with which he faced Jalisco brand.
After the situation was made known, the communicator’s report immediately defined the coverage and established a very important precedent in the way in which communication trends have been established today, to which we have to be attentive.
David Medrano He referred at the time that the death of at least 17 people had been reported, a fact that unleashed a very controversial trend, between those who assure that there is a number of victims who died during this aggression and the authorities, who insist that they were not reported event-related deaths.
With this in mind and after retracting, the reporter from Aztec With a viral message, he has managed to rescue his image in the face of the series of criticisms in which he was involved for sharing information that is very common on networks and is far from reality.
“I offer an apology to everyone for the information of 17 deceased that I published on Saturday without being certain. The feeling won me over. Thank goodness it wasn’t confirmed. Without further excuses, I assume my responsibility and an apology to everyone, “he explained.
I offer an apology to everyone for the information of 17 deceased that I published on Saturday without being certain. The feeling won me over. Thank goodness it wasn’t confirmed. Without further excuses I assume my responsibility and an apology to everyone.
– David Medrano Felix (@medranoazteca) March 8, 2022
There is no doubt that around the Corregidora Stadium An intense agenda has been raised that has determined the impact that events have today and not only that, it establishes a key precedent in the way in which tasks where communicating the facts are crucial have been involved today.
The communication that social networks allow have determined an interesting phenomenon and it is the one that has to do with the way in which dynamic activities of interaction with users are established today.
This exercise is a very important one and has to do with the way in which communication is understood within networks and with the media.
On the side of social networks, the emergence of false information and phenomena such as the infodemic, fake news and elements that are a mistake in the way an event is made known today.
Here the disappointment of the audience arises when they discover false information and it is in this spirit that terrible references are established before which we have to be vigilant, because otherwise bad practices in social networks cannot be eradicated.
On the other side we have the traditional media, which have patented a phenomenon of tendentious information, based on facts and with a specific objective, but always based on real events and following content verification rules.
Given these elements, a very important element has been confirmed and it is the one that has to do with what medium is left for audiences in emergencies, when a verified account itself makes mistakes in what it communicates.
Faced with this, it is interesting to identify which elements are important to take into account, for example, those that have to do with the way in which brands today go in to bet on the best communication strategy.
For example, a very important element that exists today is the opportunity that audiences have found to be able to interact in a better way with the consumer and not only that, to establish guidelines that end up being weighty, due to the way they are executed.
Given this, it is tremendously important to understand under what concepts it is possible to innovate in the way brands are integrated with consumers today based on information.
Faced with this, it is crucial to understand what is worthwhile in the market and from what perspective it is important to take on tasks that we can identify today.