Last April we learned that Amazon had expelled more than 300 Chinese sellers from the store, affecting brands such as Aukey, Tacklife, Mpow, TaoTronics, TopElek, VictSing, RAVPower, And a long etcetera. Some have not stood idly by, and for example Aukey tried to sneak into Amazon using alternative names such as BCMASTER. In recent months they have used others, such as Hamlaem, to sell their headphones, changing the photos, but offering basically the same product.
3,000 sellers and 600 Chinese brands affected
Now, the number has doubled, and there are already more than 600 the chinese brands that have disappeared from Amazon following the expulsion of a total of 3,000 vendors. All of them committed the same infractions: introduce false reviews on their products. These reviews could be entered by themselves, or by paying buyers to publish them.
For example, companies sent random coupons on products in which they promised money to the user in exchange for a positive review. In turn, they previously agreed with buyers which products they had to buy, receive at home, and then receive the order money by PayPal.
Amazon claims that this shutdown campaign has nothing against China, but against all sellers who they abuse fake reviews. In the china online stores these types of practices are very widespread and, unfortunately, they are not fought against. However, Amazon has taken a series this year against this type of practice since May, and it has already affected thousands of online stores. In fact, some claim they have tens of millions of dollars frozen in Amazon payments.
In fact, Amazon has been fighting against this type of practice since 2016, but it was not until this year that it got really serious. Reviews are a very important piece of information that many people look at before starting to buy a product, and for this reason it is important that you know what is wrong with those products before buying it.
Be careful when buying now on AliExpress
This new restrictive Amazon policy is leading many sellers to shift their practices to other online stores. According to the Shenzhen Cross-Border E-Commerce Association, these sellers are starting to sell their products in stores such as eBay and AliExpress. The latter is a showcase from which many brands sell their products internationally, and it is the most popular to buy products in China.
Therefore, it is important that you be careful when buying online in stores other than Amazon, since they may be filling with false opinions. What is certain is that it will be more difficult to find them on Amazon from now on.