Recently, amazon mexico shared the results of a survey conducted by INEGI on consumer trends for second-life products, whether previously used, unpacked, or reconditioned. 88% of the participants said that they will consider sustainability when buying this year, while 89% indicated that they have already purchased a second-life product.
The results indicate a trend on the part of the public, which is increasingly interested in sustainable forms of consumption. For this reason, Amazon Mexico launched an initiative to offer consumers products that are more friendly to the planet.
Second life clothes in Amazon Mexico
Less than a month ago, the ecommerce giant launched its permanent page amazon second lifeto promote the circular economy and sustainable consumption.
“Amazon Segunda Vida will help consumers join responsible purchasing actions and help the circular economy. On the page they will have accessible information on alternatives to purchase products more consciously, ideas for recycling waste, products and packaging, as well as on repairing electronic devices”, explained David Miller, vice president and country manager of Amazon Mexico.
Among the most relevant categories that make up this initiative are:
- Amazon Renewed. Category of expertly refurbished electronic products such as phones, computers, tablets, hearing aids, among others, with an Amazon 90-day guarantee.
- Amazon Warehouse. Products that were returned by customers with an open box or pre-owned and can be obtained at auction prices. These have a guarantee from Amazon Mexico like any other product on the platform.
- recycling information. Everything you need to know about how and where to recycle Amazon waste, products and packaging and how to separate it properly. It has a link to an interactive Ecolana map where users can locate the nearest recycling centers and waste collection points.
- iFixit. Here users can find everything necessary to repair products with their own hands. iFixit is a company specialized in electronics repair, which develops tools and video tutorials to reduce waste and the environmental footprint.
- Amazon Aware. It is a category of sustainable and certified products, made with recycled and organic materials.
Amazon Aware
Although it is only one of the categories in the Second Life initiative, it deserves a section. It is a new line of sustainable products that includes clothing and whites for the home. All items have been designed and developed with materials such as recycled polyester and organic cotton, and are certified by reputable organizations.
The dresses, pants, tops, sweatshirts, bedding and towels that make up Amazon Aware They have specific certifications for each type of product:
- Bed and bath products. Made with certified organic cotton, they have the ‘Made in Green’ seal, issued by OEKO-TEX. This guarantees that the products are manufactured using processes with low environmental impact and under socially responsible working conditions.
- Clothing. They are designed with textiles made from recycled materials. They have certifications such as Organic Content Standard 100, Global Recycle Standard and the HIGG Index Materials Seal.
Amazon Segunda Vida products are available to customers in Mexico, the United States, Canada, and Europe.
Editorial Team The editorial team of EMPRENDEDOR.com, which for more than 27 years has worked to promote entrepreneurship.