The fast food It is a fascination for a large part of the population, and the most famous chains are clear about it. That is why adidas Basketball has its “McDonald's All-American Game”, and their Whataburger competitors wanted to follow in the footsteps of Ronald the Clown's restaurant. For those who don't know her, Whataburger is a American chain that was founded 74 years ago in Texas. Its main concept is to sell burgers so big you need to eat them with both hands, and today it has more than 800 branches in several states. Therefore, it was not surprising when we learned that together with Jordan Brand They were planning something big. So it was.
In a move that left no one indifferent, the fast food company and the fashion brand unveiled a more than exclusive collaboration. It was about the personalized ones Air Jordan 3 “Whataburger”, a pair designed by the artist Jake Danklefs of Dank and Co. and that it was part of an incredible campaign.
The Air Jordan 3 “Whataburger”
All the attention of sneaker fans on social media went to the Air Jordan 3 “Whataburger”. The reason? First off, let's talk about design. This pair features the fast food chain's iconic orange colorway, with the Whataburger logo stitched on the tongue and heel, complemented by an elephant print in shades of black and orange.
Furthermore, it is a silhouette that is not for sale. Rather, its creators decided to open a giveaway through Instagram, which It was active until April 8, to win this unique pair. The madness did not wait, and the contest exceeded 14 thousand participants and almost reached 50 thousand likes, demonstrating the power of this union.
And of course, it couldn't be any other way: Dank and Co. is known for working with high-profile clients, including NBA stars and Grammy Award winners, so their work is usually exclusive. In fact, according to those responsible, if these Air Jordan 3 “Whataburger” sneakers are sold They could easily be valued at $1,200. Would you buy them?