Last weekend, the city of Monterrey, Nuevo León had a gala visit to host an important gaming event. Atomix had the opportunity to be one of the media assistants, where in a special collaboration between Activision, 7 Eleven and Google Play, a new skin was revealed for the super successful Call of Duty: Mobile, one that arrives as part of the ninth season of the game and that of course, due to its theme, made all the sense to present it in Mexico.
The skin in question is about Skeleton, which evidently refers to our beloved day of the dead, since he can be seen dressed as a charro and with a mask that precisely alludes to the important Mexican celebration. For the revelation of said item, those involved threw the house out the window, making a very interesting activation where in addition to being able to play CoD: MobileAttendees were able to challenge each other in another series of extremely fun activities, all at 7 Eleven at Tec de Monterrey, the flagship store of the important chain of mini supermarkets.
We are in a special CoD Mobile event
We will tell you more about it soon! 😉# 7ElevenCODMobile pic.twitter.com/Hps9f1U4C9– Atomix.vg (@atomix) October 22, 2021
During the event, we had the opportunity to chat directly with Eduardo Quintero Cruz, partner manager for our Google Play region, as well as with Sabdi Montiel Fuentes, Marketing Manager of 7 Eleven, who were extremely satisfied with the way in which the three brands managed to reach an agreement for the organization of such an important event.
“The truth is that it was quite a challenge to coordinate those involved, but in the end it was all worth it,” said Eduardo Quintero Cruz. “We love being able to see 7 Eleven taking an active part in gaming. We are more than open for this to continue and later on we can have more surprises of this type ”, the representative of the representative of 7 Eleven told us.
The truth is that it was a delight to be able to be with our friends from these brands celebrating the arrival of Skeleton to Call of Duty: Mobile, But without a doubt, the best thing was to see that this type of initiative is taking place in our country, an issue that, as we well know, is quite rare. Hopefully more consumer companies can join these initiatives and thus, what was experienced in Monterrey can be repeated very soon.