Spotify has announced the launch of a new content publishing tool on its service that makes it easy to convert audio clips or live streams into podcasts.
At the end of 2021, the content platform on streaming announced the purchase of the Australian platform Whooshkaa, which allows radio stations transform audio on demand podcast.
The company is aware that radio listening habits have changed “gradually” and that it is increasingly common for users to use their digital devices to listen to streaming content according to their schedules and availability.
This partly explains the tremendous growth in the podcast industry: creators, publishers, and platforms are responding to audience demand.”
has said in a statement.
to cover the user needs, has now announced that publishers with an account on its service podcasting Megaphone -for professionals and tools dedicated to publishing, measuring and monetizing their businesses- can now access this technology for convert audio to podcast
Spotify believes this solution allows users the ability to stream and reach new audiences, unlock monetization opportunities, and give their fans the opportunity to access content from anywhere.
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