The FIFA Soccer World Cup is one of the events where brands win as well as national teams. That is why various companies join the World Cup party to promote their services and products, as an example. inter.mx, the broker The most important insurance company in Mexico, launched a new commercial alluding to the world, explaining that there are many difficult things except taking out your insurance.
When we talk about the Qatar 2022 World Cup, we must mention relevant data such as the audience of the soccer tournament that could reach 5 billion viewers, according to FIFA estimates.
Between November 20 and December 18, the reflectors of hundreds of countries are on what happens in Qatar, Therefore, in this great sporting event of international relevance, brands can find a showcase with great exposure, where implementing new marketing techniques will be essential to get new customers and increase sales.
Given this, inter.mx, which is the insurance brand that wants to transform the industry, has already surprised with its marketing strategies, so with the World Cup in Qatar, things could not be different.
In that sense, the broker insurance company with more than 40 years of experience in the market, highlights that for some many things like soccer can be complicated, especially when the World Cup is played, from seeing it, understanding it, even some plays, inter.mx He cannot take away the complexity of this sport, but he can take away from insurance and he shows it in his new commercial.
Through efforts like this, inter.mx wants to get to all those who, because they think that insurance is complicated, have not yet had the opportunity to protect themselves, proving that everything is easier and more accessible when you choose the right ally.