After years of work and a social study in between, last Wednesday, the collection was presented to fans of fashion, trends and comfort. On this occasion, the artist Karla Grunewaldt dazzled with her new Chilean alternative pop hits to give a day full of surprises. The Chilean launch of SportWear presented an interesting concept: fabrics and textures with the best sportswear technology, but with the comfort and energy of lifestyle.
So that guests could learn about the fabrics, textures and designs of this collection, the outfits were presented with a fashion show and after that a Mindfulness with the yoga instructor Lou Cooper. Headed by young people —among them the award-winning actress of youth soap operas, Constanza Piccoli, the well-known Valentina Flores for her Lifestyle content, the tiktoker, Florencia Robledo, with more than 800,000 followers, the well-known model and Physical Education teacher, Christian Guzman, and the fashion lover, Nicolas Basualdo- star in the campaign.
Youth comfort: perfect for your sneakers
This time the message is one: the collection aims to reveal the comfort it achieves this new line in the body and mindto transmit confidence in young people and achieve a better mental space and the ability to accept any challenge on their way to progress.
SportWear is available in most Latin American markets, and focuses on a vital hallmark of sportswear: comfort. But giving it the necessary fashion style to prevail in the lifestyle category. A perfect complement to your shoes / sneakers. Meet the new clothing collection sportswear in adidas.com and in official Adidas storesbecause when you feel comfortable with what you are wearing, everything flows with infinite possibilities.