- During the last two years, companies have had to transform to face the challenges caused by the health crisis and now it is necessary to develop some digital skills for the post-pandemic world.
- The problem is that almost two thirds of organizations do not have the necessary skills to implement their digital strategy.
- Ongoing training is critical to avoid falling behind the competition.
It is no secret that the most severe health emergency of the last century has been going on for just over two years. Since then, all organizations have had to reinvent themselves to face the challenges that confinement brought with it. To a large extent, companies had to transform completely and develop various useful digital skills for the post-pandemic.
In fact, nearly two-thirds (64%) of organizations today do not have the necessary skills to implement their digital strategy and capitalize on growth potential. This according to the results of the study “Stack it up: the demand for technological skills is growing” produced by ManpowerGroup.
“Undoubtedly, the future belongs to organizations that put digital at the center of their business perspectives, the development of their human talent and their vision of leadership. And the fact is that we live in a context where the speed at which digital is changing business is increasing at every moment, where it is necessary to implement training from the experts who have shaped the digital era at a global level” explains Carlos Lau , Co-founder and CEO of Kurios.
With this in mind, the expert shares three tips to boost sales digital skills in companies during the post-pandemic:
1. Training models
There are currently different models of training in digital skills, both for doctors and patients. On the one hand we have the offer of the so-called massive online courses (MOOCs, for its acronym in English), which are generally offered by specialized e-learning platforms, universities and other organizations, and focus on offering a personal program. recorded where the user accesses at their own pace.
On the other hand there is the cohort based learning (CBC). It is a trending model that consists of interactive online courses where users advance together, with recorded and live practices, group feedback and periodicity. Unlike the passive learning of MOOCs, cohort learning has positioned itself with completion rates of up to 90%, compared to 6-7% of MOOCs.
2. Booming skills
According to data from “2022 Workplace Learning Trends Report”, From Udemy Business, 9 out of 10 leaders believe their company already faces or expects a skills gap in the next 5 years. In addition, the analysis “The companies of the (near) future” of KPMG reveals that the firms with the greatest chance of success in the short term are those that will work to achieve excellence in digital and technological capabilities.
In this scenario, digital skills focused on growth strategies, data-based decision-making, digital product management, productivity for the digital age, customer experience and monetization solutions, they are positioned among the most demanded to configure the human talent of an organization, innovate and make it more strong.
3. Proven experts
Another important consideration when starting to adopt digital skills training is to ensure that it comes from the experts in the field. Thus, success stories of global digital firms such as Stripe, Amazon, Uber, Google, Rappi, Mercadolibre and Dropbox, can help us learn about certain methodologies, tips, strategies and techniques that these companies have implemented in their digital improvement process.